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How to Pitch: FHM

The quintessential lad mag looks to freelancers more for ha-has than ta-tas

By Greg Bloom – April 28, 2005

Circulation: 1.3 million
Frequency: Monthly
Special issues: The magazine runs a "100 Sexiest" issue, a tech guide, a music issue, and a summer preview

Background: The good ol' lad mag is well-on to five years old and, as all things must, FHM is learning to change. Maybe not grow up, but at least shake things around a little. Still helmed by editor-in-chief Scott Gramling, who took over in 2002 when Ed Needham decamped for Rolling Stone, the magazine has seen a large editorial turnover and several redesigns since its launch in 2000. By this point their formula has matured into, well,...

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