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How to Pitch: En Route

Not your typical in-flight mag, editors here seek narrative, experiential storytelling to fill pages

By Mike Dojc – September 25, 2007
Circulation: One million readers
Frequency: Monthly
Special issues: "Food," November

Background: This venerable bilingual (English/French) magazine steeped in narrative journalism was first launched in 1958. It is distributed in the seat pocket of every domestic and international Air Canada flight and is published in Montreal by Spafax, a UK company that produces inflight entertainment for over 60 airlines. Editors last retooled the magazine in May ...

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