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AvantGuildHow To Pitch: The FADER

This mag's an ideal launchpad for music mavens eager to showcase their knowledge of emerging artists and scenes.

AvantGuildHow To Pitch: Wired

This 'guidebook to the modern world' wants imaginative, timely pitches that will resonate on the page, iPad and beyond.

Rosanna Scotto: My First Big Break

The Good Day NY host tells how she landed the anchor seat and how aspiring broadcasters can do the same.

AvantGuildHow To Pitch: Audubon

At this conservation mag, freelancers with a strong grasp of science and nature contribute up to 90 percent of all features.

So What Do You Do, Ed Gordon, Host of Conversations with Ed Gordon?

The man who's reported for everyone from BET and NBC to NPR and CBS tells what it's like to finally step out on his own.

AvantGuildHow To Pitch: Inc.com

Keep your queries short and sweet for this one-stop site for entrepreneurial advice.

AvantGuildThe Real Reason You're Not Getting Retweeted

Social media experts give tips on how journalists and news orgs can get more traction out of every tweet.

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Switch Careers Without Starting at the Bottom

'The word is immersion -- you have to become an expert on your own time'

- July 13, 2010

There are many "sides" to the media industry. During the course of your career, there may come a time when you want to explore "the other side," or rather, "another side." Are you a newspaper reporter who's been thinking about becoming a publicist? Or a radio producer who wants to reinvent yourself as a social media maven? Those occupational questions beg the follow-up: Is it even possible to transition to a different career in the media business without having to pay your dues all over again?

The answer to that question is a supportive "yes, it is possible," according to the media career experts we talked to, but you'll still likely need to brush up your skills in certain areas. Read on to take what you already have to offer as a media professional and parlay it into a new opportunity....

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The How to Pitch series is worth its weight in gold. In just the first month I'd already benefited enough to consider the cost of joining well worth it. -- Gaen Murphree
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