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June 6, 2013 | An Interactive Online Event
Implement a complete social media campaign in six weeks. Register now.
June 4, 2013 | San Francisco
Explore how you can — and should — approach Twitter to make the most of it for your brand. Learn from social media pros at the San Francisco Giants, SFGate, and more. Learn more.
Social-savvy marketers tell how companies can start pinning to increase the bottom line. Read more
Rosanna Scotto: My First Big BreakThe Good Day NY host tells how she landed the anchor seat and how aspiring broadcasters can do the same.
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The Real Reason You're Not Getting Retweeted
7 quick and easy steps to Twitter success
- May 13, 2013
When it comes to retweeting it's not about you, it's about your followers. Journalists and news orgs who want articles to take off in the crucial-to-click-through Twittersphere need to do two things: have a keen understanding of the types of content their followers find most interesting, and deliver that content in a compelling, digestible manner.That often means tweeting your beat and not Instagram pics of that savory salmon you're having for lunch. A solid social media strategy means providing links, engaging with your followers and avoiding these rookie mistakes.
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