Mail    Print   Share Share

How To Pitch:

Think baby boomers, not nursing-home residents when pitching this lifestyle website.

- July 28, 2014
The information in this article is current and accurate.

Monthly unique visitors: 600,000 to 800,000
Special features: Past features have included a fall fashion package and holiday-themed specials.

Background: Conjure up a picture of the typical grandparent. Do you envision walkers and hearing aids? Well, that's not exactly the reality. The average age of a grandparent today is 52, explains Ellen Breslau, editor-in-chief of The lifestyle website wants to "elevate the idea of the grandparent," she says. It focuses on helpful tips and advice for the 50-plus set, from best cruises for family vacations and great sleepover ...

AvantGuild Sign Up Now!Sign Up Now!

The How to Pitch series is worth its weight in gold. In just the first month I'd already benefited enough to consider the cost of joining well worth it. -- Gaen Murphree
AvantGuild benefits give you access to:
  • Premium content, including our How to Pitch Guides, an indispensable tool for freelance writers. view sample >
  • Savings of up to $35 per class on courses and seminars.
  • Insurance discounts for freelancers and small businesses, including medical, dental, auto and home.
  • Lots of other professional discounts, including ZipCar (a $50 value) and your choice of magazine subscriptions (a $10 value).

... and much more! View all benefits or Sign up now!

Already an AvantGuild member?

Log in here to view the full page.

remember me
forgot your password?