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How To Pitch: ISLANDS

Pitch exotic stories to this "very different type of travel publication"

- July 16, 2013
Circulation: 250,000
Frequency: Eight issues per year
Special issues: Resorts (January); Caribbean (November)

Background: Though ISLANDS has a strong literary tradition with an emphasis on great writing and photography, "the magazine is always evolving," said editor Eddy Patricelli. ISLANDS started over 30 years ago when David Fritzen, founder of Santa Barbara and ShowBoats, returned from a vacation in Kauai with the idea for a travel publication very different from what he'd seen on magazine racks. The title was later purchased by World Publications, a subsidiary of Bonnier Corporation in Winter Park, Fla.

ISLANDS has maintained its reputation as an intelligent travel magazine with eye-opening photography and bucket-list travel experiences. "Islands are often home to the last little pockets of independent cultures, places where traditions endure," said Patricelli. "We aim to empower our readers with the tools to find these places and enjoy them."

Nearly 50 percent of ISLANDS' readers go to the Caribbean every year, 40 percent to Hawaii and 20 to 30 percent to the South Pacific....

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