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PR, Perfected: The Email Pitch

Flacks and the editors they want to reach provide two perspectives on writing email pitches that get read

By Joe Ciarallo - March 17, 2008
In our new AvantGuild series, PR Perfected, we tackle the biggest issues in the public relations universe. In our first installment, industry pro and journalists offer their advice on crafting the perfect email pitch.

There is a reason why there are Web sites like The Bad Pitch Blog and Journalists have nowhere to run from inbox assault once they've been listed on Cision and other subscription ...

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