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PR, Perfected: Green Your Company's Image

The grass is greener for businesses with an eco edge

By Jessica Howell - January 6, 2009
In today's market, "going green" is becoming less of an option and more of a requirement as environmental topics fuel coverage not only in mainstream media, but across an array of eco-minded Web sites, blogs and not-so-glossy recycled paper magazines. The epicenter of U.S. eco initiatives, the West Coast, may be leading the move towards a sustainable ...

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