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Bloomberg BusinessWeek Poaches Times Tech Writer; Will Hef Lose Control of Playboy?
July 16, 2010
Could Hugh Hefner lose control of his magazine? Although the aging mogul insisted he was going to buy Playboy, Marc Bell -- CEO of Penthouse owner FriendFinder Networks -- joins the fray with a bid worth $25 million more than Hef's. The plan is for FriendFinder to purchase all the stock not owned by Hefner. Apparently, they want to focus on the digital side of the business (which, let's face it, hasn't been maximized in the least). Bell did cheekily say, however, that his rival could continue to live in the mansion...
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