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Revolving Door Newsletter: 02.15.11

AdWeek Wages War With NY Observer; Apple Reveals iPad Subscription Model

February 15, 2011
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Apple unveils its iPad subscription model. Publishers can sell them from the App Store -- giving 30 percent to Steve Jobs' company -- and outside Apple's digital space, an option that allows them to keep the entire amount. According to Techcrunch, publishers aren't exactly pleased as they feel consumers will opt for the simple iTunes route rather than hand out their information to yet another website. (The rules require companies "to offer the same subscription in the App Store at the same price or less.") Regardless of the details, this is a victory for magazine companies -- and Apple, of course, which always seems to win -- at least until the iPad magazines fail, that is...

AdWeek continues its spat with the New York Observer, this time targeting "used car salesman" Christopher Barnes instead of new editor-in-chief Elizabeth Spiers. This is going to get fun. Elsewhere, Azi Paybarah returns to the paper as a political reporter... Joshua David Stein joins Departures as senior travel editor. He'll first redesign the front-of-book section... David Joachim moves from banking editor at The New York Times to weekend editor of the paper's Washington, D.C. bureau... Donovan Hohn takes the features editor spot at GQ...Arianna Huffington would like you to work for her...

Time Warner Cable picks up the local broadcast rights to the Los Angeles Lakers. The 20-year deal includes English and Spanish language telecasts... MTV hires Clay Spencer and Justin Levy as head of the network's scripted development. The former is a new hire, while the latter went through the fire at WB with his current boss David Janollari... Weekend World News changes its name to World News with David Muir as the title character takes over the anchor slot full-time... CNN signs up Cornell Belcher, Dana Loesch, and Will Cain as political contributors. They are a Democratic strategist, the editor of, and a commentator for, respectively...

Egypt's "Rantings of a Sandmonkey" blogger reveals himself as Mahmoud Salem... Aaron Sittig returns to Facebook after a six-month absence. He's the man responsible for bringing phototagging to the site... The Los Angeles Times bumps Jimmy Orr from online deputy editor to online managing editor... taps Maureen Dempsey as features editor... Wikileaks gets itself a lawyer. And not just any barrister; the man behind the curtain is Alan Dershowitz... Ogilvy PR snags Peter Hirsch as EVP, director of reputation risk... And there are changes at Transatlantic Literary Agency, BrandingIron Worldwide and more...

February 15, 2011: Tamara Stewart has been named executive director, event marketing at Real Simple and the Time Inc. lifestyle group. She had been event marketing director at Real Simple. (mb)

February 15, 2011: Jennifer Marquez has been named health editor at Parade. She had been senior editor, health at O: The Oprah Magazine. (mb)

February 15, 2011: Margo Coble has been named vice president of marketing, local digital strategy at Advance Publications. She had been vice president of integrated media at Parade. (mb)

February 15, 2011: Denise Sanchez has been named VP, events & network programming at MUSL TV. She had been a professional body builder. (release)

February 15, 2011: Bruce Luizzi has been named VP, corporate development & sales at MUSL TV. He had been a USC and Canadian football league player. (release)

February 15, 2011: Erin Dwyer has been named vice president at The Marketing Arm. She had been integrated/digital management supervisor at TBWA/Chiat Day. (release)

February 15, 2011: Jason Katz has been named vice president at The Marketing Arm. He had been vice president of marketing at Snail Games USA. (release)

February 15, 2011: Jimmy Orr has been named managing editor, online at Los Angeles Times. He had been deputy editor, online there. (FBLA)

February 15, 2011: Eric Roston has been named executive editor at energyNOW! He had been senior analyst at the National Commission on the BP Deepwater Horizon Oil Spill and Offshore Drilling. (FBDC)

February 15, 2011: Kate Davidson Hudson has been named accessories director at Elle. She had been executive accessories editor there. (FBNY)

February 15, 2011: Azi Paybarah has been named reporter at The New York Observer. He had been writer at WNYC's Empire blog. (FBNY)

February 15, 2011: Donovan Hahn has been named features editor at GQ. He had been senior editor at Harper's. (FBNY)

February 15, 2011: Michael Gross has been named contributing columnist at Crain's New York Business. He had been a freelance writer and author. (FBNY)

February 15, 2011: Will Cain has been named political contributor at CNN. He will continue to host Off the Page at National (TVNewser)

February 15, 2011: Dana Loesch has been named political contributor at CNN. She will continue to host of her own daily radio talk show The Dana Show - the Conservative Alternative. (TVNewser)

February 15, 2011: Cornell Belcher has been named political contributor at CNN. He will continue to be president at brilliant corners Research and Strategies. (TVNewser)

February 15, 2011: David Muir has been named sole anchor at ABC's weekend edition of World News with David Muir. He had been reporter/anchor there. (TVNewser)

February 15, 2011: David Olmos has been named director of healthcare editorial strategy at Waggener Edstrom Worldwide. He had been health & science writer at Bloomberg News. (PRNewser)

February 15, 2011: Craig Casselberry has been named SVP at Weber Shandwick. He had managed public policy campaigns for corporate clients. (PRNewser)

February 15, 2011: Tom Jones has been named VP of health practice at Makovsky + Company. He had been consulting. (PRNewser)

February 15, 2011: Peter Hirsch has been named EVP, director of reputation risk at Ogilvy PR. He had been principal at Peter Hirsch Strategies. (PRNewser)

February 15, 2011: Joshua David Stein has been named senior travel editor at Departures. He had been freelance writer there. (FBNY)

February 15, 2011: Joe Veltre has been named head of the books department at Gersh. He had been literary agent at The Veltre Company. (mb)

February 14, 2011: Martha Ruiz has been named director of business development at BrandingIron Worldwide. She had been sales director at Bunker Hill. (mb)

February 14, 2011: Brandon Ross has been named director of business development, domestic at BrandingIron Worldwide. He had been head talent manager at Temptation Management. (mb)

February 14, 2011: Vladimir Leveque has been named VP, group media director at Dentsu America. He had been media director at Kirshenbaum Bond & Partners. (mb)

February 14, 2011: Maureen Dempsey has been named features editor at She had been U.S. copy director at (mb)

February 14, 2011: Meghan Macdonald has been named agent at Transatlantic Literary Agency. She had been a freelancing agent there. (release)

February 14, 2011: Claire Sharpe has been named contracts and sub-rights administrator at HarperCollins. She had been contracts manager at McLelland & Stewart. (release)

February 12, 2011: Roger Brown has been named manager of instructional media at UCLA. He had been film & special collections archivist at Academy Film Archive. (mb)

February 11, 2011: David Joachim has been named weekend editor of the Washington, D.C. bureau at The New York Times. He had been banking editor there. (mb)

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