Topic: How much to charge for blogging

1–6 out of 6 messages
Author Message
Blogfrog Posted – 5/12/2008 4:27:19 PM | show profile | email poster
I've been asked by a major news website to write a blog that will involve three mostly short postings a week and daily monitoring of the topic. I'm a seasoned writer and journalist (15-year career) and wrote a weekly online column with similar tone for three years. How much should I charge?

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Blogfrog
sophiesMOM Posted – 5/13/2008 12:58:20 PM | show profile
i don't have an answer but i'd love to hear from someone who does. i was in this exact position myself last year, and lost the gig because i apparently priced myself out.
homeworkdc Posted – 5/13/2008 1:51:08 PM | show profile
Good writing is good writing
Why not base it on the same rate you charged for the online column? If it drives traffic to their news Web site your work is valuable, blog, column or story. I know people blog for free to build a platform but this sounds like different case.
Thabit Posted – 5/13/2008 1:59:34 PM | show profile
Low prices are a major problem with blogs -- a lot of the big sites, big names offer pittances -- between 12 & 20 bucks a post. I always wonder who can afford to do anything for that kind of money...Anyway, try to charge by keeping in mind the effort and time constraints/commitment, not so much by the medium.
hth
JimmyG Posted – 5/14/2008 2:10:04 PM | show profile
I've long considered time spent, rather than word rate, as the chief determining fact of whether or not to take a lower-paying assignment. If this is something you can generate in half a day a week, and you have the time to do it, a couple hundred dollars would be sufficient, especially if it's a topic you're already "monitoring."

That said, I'm growing increasingly weary of clients--particularly of the electronic type--who deem that because someone is a well-experienced "expert" in a particular specialty that they should actually be paid less because an assignment is "easier" to him/her than it might be otherwise. I once foolishly believed one would get paid more for having more experience, but that's just me.
Louisewasnothalfbad Posted – 5/14/2008 2:20:47 PM | show profile
If you can use the posts as springboards for longer pieces, and retain your rights, you might think of the blog as a doodle pad for your thoughts on the subject. Blogging for dollars gets faster as you go along and 3 posts a week isn't very hard, but it's not going to drive traffic, unless it's a real niche and you're a name brand.

If you're supposed to monitor the topic, you might find yourself blogging more, which is good, but also can make you feel chained to the keyboard.

Can you get $100 a post? Probably not, but you can ask.
1–6 out of 6 messages