Training Topics

We offer customized training in key topics across the media industry. Each topic can be molded to fit the specific needs and experience levels of your team members, building their skills to successfully compete in today’s market. 

Digital Journalism
Go from the nuts and bolts to more sophisticated nuances and technical know-how of writing and editing for the web
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Digital Analytics
Develop KPIs, master reports, and think like an analyst to build your brand's online presence
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Social Media
Build and manage your communities, master analytics tools, market your content, and build a loyal following on today’s major platforms
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Marketing
Dive into cross-platform marketing - digital, traditional, experiential, virtual and more
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Brand Development & Strategy
Build a brand from the ground up, establish the voice and position, and use storytelling techniques for effective internal and external messaging
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Project Management
Lead effective brainstorms, build key documents, establish milestones, stay in budget, facilitate internal/external communication, and manage risk
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Public Speaking & Communication
Speak with authority, convey confidence, and own the room whether it’s to a group of 5 or 500
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Public Relations
Manage and develop your company's communication - cultivate top-level strategy or refine your writing skills, manage an online community, artfully navigate crises and more
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Copyediting
Fine tune your current copyediting skills and build new ones to become masterful at grammar, language, punctuation and style
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Copywriting
Develop your creative process through time-tested techniques and generate long and short-form copy for any platform, brand, or product
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How It Works

Step 1

We conduct a discovery of your team's specific objectives, challenges, and goals

Step 2

Design a customized training program that blends presentations, Q&A and interactive workshops to ensure maximum engagement and participation

Step 3

Training is conducted on-site or via online webinar

Step 4

A 30-day post-training to evaluate your team's progress and identify additional online training or programs needed