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X-ORIGINAL-URL:http://www.mediabistro.com/courses/ical/
X-WR-CALNAME:mediabistro.com Events
BEGIN:VEVENT
SUMMARY:Children\'s Picture Book Writing - ONLINE - Dashka Slater - 6 sessions, $470
DESCRIPTION:\n\nPRICE\n$470 ($445 for AvantGuild)\n\nCOURSE DETAILS\nPart lecture, part workshop, this course will take you through the process of outlining, writing, editing, and submitting a children\'s picture book. Through weekly writing assignments, you\'ll master essential craft elements including plotting, outlining, and crafting a narrative arc. In this class, you will learn how to:\n\nWrite in pictures\n\nUse techniques for hooking readers and editors\n\nPractice the science of making language sing\n\nUnderstand why editors like to choose their own illustrators\n\nApply the nuts and bolts of marketing a manuscript\n\nBy the end of class, you will have:A completed picture book manuscript, along with a cover letter for sending it out.\n\nThe online classroom has several components:\n\nLessons: Learn new skills through video-based lessons\n\nDiscussion: Join a weekly live, interactive discussion via IM and video\n\nAssignments: Complete homework and receive instructor feedback\n\nForums: Exchange resources, meet peers, and ask your instructor questions\n\n\n\nINSTRUCTOR BIO\nDashka Slater is the author of the picture books Baby Shoes, Firefighters in the Dark, and The Sea Serpent and Me. Baby Shoes was named one of the best children\'s books of 2006 by both Booklist and Nick Jr. magazine, while The Sea Serpent and Me was a 2008 Junior Library Guild Selection and a 2009 Cybil Award finalist. Her novel The Wishing Box was named one of the best books of the year by the Los Angeles Times.\n\nDashka is the recipient of a 2004 Creative Writing Fellowship from the National Endowment for the Arts. Her fourth picture book, Dangerously Ever After, was released in September 2012 and called "a sophisticated romp" by Publishers Weekly. Learn more at dashkaslater.com or by reading her children\'s book blog.\n\nTestimonials\n\n"Dashka\'s class opened a creative outlet for me. The comments and feedback throughout the class helped me more than you know!" -- Heidi Boeckmann\n\n"Sharing thoughts and ideas with other writers, as well with our instructor, made me really feel like part of a community." -- Tara Gannon\n\n"Dashka showed support to each student and made suggestions on how to make improvements. I was amazed with her insight into our manuscripts. As though she were doing a puzzle, she would fill in the missing pieces." -- Barbara Gold\n\n"Dashka is fabulous and insightful. Her lessons are very well scaffolded and her comments and feedback guide us to a remarkable finished product." -- Hamu Yaropa\n\n"Dashka delivers invaluable instruction, coaching, and critique for first-time and published writers alike!" -- Lisa Bowie\n\n"This class was like having your character in a video game eat a magic star that boosts you to the end of the game. Dashka got me to the end faster and knocked off major mistakes along the way." -- Nicole Lataif\n\n
LAST-MODIFIED;TZID=US-Eastern:20130619T055817
UID:event_7974@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130411T142307
DTSTAMP;TZID=US-Eastern:20130411T142307
DTSTART;TZID=US-Eastern:20130618T200000
DTEND;TZID=US-Eastern:20130618T210000
LOCATION:Online 
URL:http://www.mediabistro.com/Childrens-Picture-Book-Writing-crs7974.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:Digital Ad Sales - ONLINE - Simon Schatzmann - 6 sessions, $470
DESCRIPTION:\n\nPRICE\n$470 ($445 for AvantGuild)\n\nCOURSE DETAILS\nAre you struggling to make the transition from print to digital sales? With advertising budgets going increasingly online and mobile, this course will teach you the skills you need to stay ahead of the game. Learn the fundamentals of digital sales, including how ads are delivered and priced and how performance is tracked. You will develop a deeper understanding of industry terminology, standards, and trends. You&rsquo;ll be able to craft competitive digital proposals and successfully manage their delivery.\n\nIn this class, you will learn how to:\n\nCreate and sell competitive digital proposals\n\nUnderstand industry terminology, standards, and trends\n\nAnalyze and measure the performance of ad campaigns\n\nUnderstand the client POV to create effective proposals\n\nManage research and creative for digital ad campaigns\n\nBy the end of class, you will have:A framework in place for selling digital ad campaigns.\n\nThe online classroom has several components:\n\nLessons: Learn new skills through video-based lessons\n\nDiscussion: Join a weekly live, interactive discussion via IM and video\n\nAssignments: Complete homework and receive instructor feedback\n\nForums: Exchange resources, meet peers, and ask your instructor questions\n\n\n\nINSTRUCTOR BIO\nSimon Schatzmann is the CEO/President of the start-up entertainment company Fortune Girls/Zeus Media. Prior to this, he was vice president of online sales, e-commerce, and digital strategy for The New Yorker and held publishing positions at Nickelodeon Publishing, MTV Networks, and Pokemon USA. Simon has worked on multiple magazine launches and specializes in Internet sales, digital strategy, custom media and publishing, brand licensing and extensions, and new business development.\n\nTestimonials\n\n"This was an excellent course on launching your own magazine and the business side of a magazine, from conception to publication. Simon was perfect for the course and was knowledgeable and a valuable resource." -- D. Cole\n\n"Simon went above and beyond to make sure all of us received the help we needed. He\'s informative, engaging, and has a wealth of knowledge for those of us who are novices in the publishing industry." -- Octavia Dingle\n\n
LAST-MODIFIED;TZID=US-Eastern:20130619T055817
UID:event_7855@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130220T162047
DTSTAMP;TZID=US-Eastern:20130220T162047
DTSTART;TZID=US-Eastern:20130618T210000
DTEND;TZID=US-Eastern:20130618T220000
LOCATION:Online 
URL:http://www.mediabistro.com/Digital-Ad-Sales-crs7855.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:Op-Ed Writing - ONLINE - Lionel Beehner - 8 sessions, $550
DESCRIPTION:\n\nPRICE\n$550 ($525 for AvantGuild)\n\nCOURSE DETAILS\nThe op-ed page is the most sought-after real estate in any publication, with more&nbsp;venues for your work as&nbsp;newspapers, magazines, websites, and blogs expand first-person content. Op-eds provide an opportunity for you to showcase great writing while laying out forceful arguments. This class will show you how to write powerful op-ed pieces that will&nbsp;make your voice heard in print, online, and around the world.\n\nIn this class, you will learn how to:\n\nConceive and structure a convincing op-ed\n\nOrganize your thoughts to present the best argument possible\n\nDecide which topics have the most impact\n\nUse first-person technique to write an engaging essay\n\nMake a pitch editors will notice\n\nBy the end of class, you will have:Three op-ed pieces, pitch letters, and ideas on where to pitch.Students who have taken this class have been published in:Huffington Post, the Los Angeles Times, NY Post, NY Daily News, The New York Times, the Washington Post, and&nbsp;Newsweek.The online classroom has several components:\n\nLessons: Learn new skills through written lessons\n\nDiscussions: Join a weekly live, interactive discussion via IM and video\n\nAssignments: Complete homework and receive instructor feedback\n\nForums: Exchange resources, meet peers, and ask your instructor questions\n\n\n\nINSTRUCTOR BIO\nLionel Beehner has written for the op-ed pages of The Christian Science Monitor, Newsday, The Baltimore Sun, The Chicago Tribune, USA Today, The New Republic, Foreign Policy, Russia Journal, Kiev Post, Seed, and Worth magazine. His commentary has appeared on CNN International, BBC Radio, CNBC\'s Closing Bell with Maria Bartiromo, C-SPAN\'s Washington Journal, CBC, Bloomberg TV, and Voice of America. He has also written for The New York Times, Washington Times, Newsweek International, and Weekly Standard. \n\nLionel was the 2006 recipient of a German Marshall Fund journalism fellowship for a research project on post-Soviet youth movements in Ukraine and Belarus. He was also a senior writer for the Council on Foreign Relations and named a 2010 Truman National Security Project Fellow. \n\nTestimonials\n\n"Lionel knows exactly what he\'s talking about and has an impressive roster of published pieces. I got an op-ed published in The Los Angeles Times and syndicated as far away as Australia! Now I have the confidence to keep putting myself out there." -- Mary Kolesnikova\n\n"Lionel is engaging, incisive, friendly, and throroughly knowledgable about the field. I recommend this course to anyone intersted in breaking into op-ed writing." -- Alex Andrews\n\n"Lionel\'s class provided useful tools to develop and hone op-ed writing skills. His background enabled him to provide current, relevant information." -- Renee Fountain\n\n"Lionel is an accomplished op-ed contributor who is happy to share his talent to help his students get their op-eds published." -- Martha Katzeff\n\n"Lionel blends talent with experience, selflessness with tirelessness. Anyone wishing to enter the field should take one of his courses." -- Frank A. Campbell\n\n"I rate this class an A+. Lionel is a wonderful, fun, and honest editor, as well as a classy guy who gives us the real scoop on how to get a pitch to work." -- Donna DeLeno Neuworth\n\n"Lionel is a wonderful instructor. He really is the ideal teacher. He\'s extremely knowledgeable, passionate, and cares about improving his students\' skills. I highly recommend his course." -- Lonzen Rugira\n\n"Lionel is a real professional with a down-to-earth attitude. His comments are challenging but supportive and he has a good sense of humor and liveliness in his lectures and chats." -- Nick Kessler\n\n
LAST-MODIFIED;TZID=US-Eastern:20130619T055817
UID:event_7903@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130304T103608
DTSTAMP;TZID=US-Eastern:20130304T103608
DTSTART;TZID=US-Eastern:20130618T210000
DTEND;TZID=US-Eastern:20130618T220000
LOCATION:Online 
URL:http://www.mediabistro.com/Op-Ed-Writing-crs7903.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:Writing the TV Pilot - ONLINE - Wendy Riss - 8 sessions, $550
DESCRIPTION:\n\nPRICE\n$550 ($525 for AvantGuild)\n\nCOURSE DETAILS\nNetworks are always looking for the next great show. And with so many cable networks actively seeking original programming, the time has never been better to develop and pitch your own series idea.In this intensive course, you\'ll learn how to develop your own television pilot idea, express it as a logline, structure the pilot, write a professional outline, and pitch the pilot idea.In this class, you will learn how to:\n\nWrite a logline that will capture a producer\'s attention\n\nCreate compelling characters\n\nApply the rules of TV structure (A story/B story/C story, episodic versus serial programming) to your writing\n\nHow to make your idea sustainable and saleable\n\nWhat to include in your pitch -- and what to leave out\n\nBy the end of the class, you will have:A logline, a pitch, and a detailed outline of your project.\n\nThe online classroom has several components:\n\nLessons: Learn new skills through written lessons\n\nDiscussions: Join a weekly live, interactive discussion via IM and video\n\nAssignments: Complete homework and receive instructor feedback\n\nForums: Exchange resources, meet peers, and ask your instructor questions\n\n\n\nINSTRUCTOR BIO\nWendy Riss is a television writer, screenwriter, and playwright based in Los Angeles. She was a story editor on HBO\'s Hung and a staff writer on F/X\'s The Riches. Wendy has also written the plays Wildfire and A Darker Purpose at Naked Angels, which became the movie The Winner starring Rebecca DeMornay, Vincent D\'Onofrio, and Billy Bob Thornton.\n\nWendy received her MFA at NYU\'s Dramatic Writing Program, where she was named Best Graduate Playwright. She is a member of Israel Horovitz\'s Playwrights Lab and has received numerous playwriting commissions including the New York Shakespeare Festival\'s new playwright commission.\n\nTestimonials\n\n"Wendy was fantastic. She was extremely knowledgeable, very encouraging, and gave concrete, eye-opening pointers and advice that made a real difference in my writing." -- Nina Berry\n\n"This was an awesome class! Wendy got her lesson across in a format that can leave a lot to interpretation. She provided practical guidance that left me with a solid foundation to build upon. I would definitely take another class taught by her." -- Helen Little\n\n""Wendy was always in total command of the material, and her practical instruction on how to approach the process of writing was both fascinating and easy to follow." -- Joshua Kornreich\n\n
LAST-MODIFIED;TZID=US-Eastern:20130619T055817
UID:event_7879@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130225T141356
DTSTAMP;TZID=US-Eastern:20130225T141356
DTSTART;TZID=US-Eastern:20130618T210000
DTEND;TZID=US-Eastern:20130618T220000
LOCATION:Online 
URL:http://www.mediabistro.com/Writing-the-TV-Pilot-crs7879.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:Digital Project Management - New York, NY - Nina Duffy - 4 sessions, $385
DESCRIPTION:CERTIFICATE&nbsp;Use this course to earn a certificate in&nbsp;Digital Project Management&nbsp;and&nbsp;Social Media Marketing.\n\nPRICE\n$385 ($360 for AvantGuild)\n\nCOURSE DETAILS\nThe words project management are cropping up on job listings, as companies need dedicated overseers to keep complex projects on track. Knowing the skills and processes that successful project managers use can help you get your next job or move ahead in your current role. In this course, you\'ll learn how to successfully manage an existing project or new product launch from conception to completion. We will cover the creative, analytical, and organizational skills you need to connect the dots between different departments and keep projects on task. In this class, you will learn how to:\n\nUnderstand the roles and responsibilities of a project manager\n\nOversee new product development from conception to execution\n\nCreate specs, wireframes, and other key project management documents\n\nCollect feedback and implement improvements based on analytics, beta and A/B testing, and focus groups\n\nManage an existing product or project\n\nBy the end of class, you will have:Hands-on experience creating project management documents using Microsoft Project and Visio, and an understanding of best practices used to manage new or existing digital projects.\n\n&nbsp;\n\nINSTRUCTOR BIO\nNina Duffy is associate director of project management at Ryan Partnership, where she is responsible for managing production schedule, budget, and workflow from strategy through site architecture, design concepts, and implementation. Her clients include Nestle, Advil, Robitussin, Dimetapp, Chap-Stick, Dole, Hellmann\'s, Knorr, Breyers Ice Cream, and Slim-Fast.\n\nShe also led the development of award-winning, profitable site redesigns and successful interactive promotions for iVillage.com, A&E Television, Priceline.com and Brides.com.\n\n
LAST-MODIFIED;TZID=US-Eastern:20130619T055817
UID:event_7952@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130322T160254
DTSTAMP;TZID=US-Eastern:20130322T160254
DTSTART;TZID=US-Eastern:20130619T184500
DTEND;TZID=US-Eastern:20130619T214500
LOCATION:Mediabistro offices, New York, NY 475 Park Avenue South (at 31st)\n\n4th Floor\n\nNew York, NY 10016
URL:http://www.mediabistro.com/Digital-Project-Management-crs7952.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:Copywriting: Advanced - ONLINE - Casey Soloff - 6 sessions, $470
DESCRIPTION:CERTIFICATE Use this course to earn a certificate in Ad Copywriting.\n\nPRICE\n$470 ($445 for AvantGuild)\n\nCOURSE DETAILS\nIf you\'re a junior to mid-level copywriter or marketing professional who wants to expand your skills, this class will focus on how to improve your ad writing across print, web, mobile, and social platforms to create new clips, manage relationships with art directors, and land more work.\n\nIn this class, you will learn how to:\n\nCreate concise messages that conquer short attention spans and distractions\n\nDraft concise messages that conquer short attention spans and distractions\n\nDifferentiate between ad and promo writing\n\nUse SEO basics to improve visibility of client work\n\nBrainstorm and collaborate with art directors, account managers, and other copywriters\n\nBy the end of class, you will have:Two to four samples to add to your portfolio immediately. Admission Requirements:Students should have completed Copywriting: Creative Ad Writing or have proven ad experience. Apply with a note to explain your interest in this topic and your previous copywriting experience.\n\nThe online classroom has several components:\n\nLessons: Learn new skills through video-based lessons\n\nDiscussion: Join a weekly live, interactive discussion via IM and video\n\nAssignments: Complete homework and receive instructor feedback\n\nForums: Exchange resources, meet peers, and ask your instructor questions\n\n&nbsp;\n\nINSTRUCTOR BIO\nCasey Soloff has produced copy for Digitas, Razorfish, R/GA, and HUGE. His clients include Mercedes Benz, Pfizer, the Pepsi Refresh Project, PNC, Intel, and American Express. \n\nCasey holds degrees from Tufts University and Florida International University, and is a graduate of the Miami Ad School.\n\nTestimonials\n\n"Casey made the class and content relevant and interesting. Not only were assignments fun (and funny!), he also encouraged us to step outside of our roadblocks and helped set us up for success beyond the class. I would definitely recommend the class." -- Sarah La Rosa\n\n
LAST-MODIFIED;TZID=US-Eastern:20130619T055817
UID:event_7924@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130307T154621
DTSTAMP;TZID=US-Eastern:20130307T154621
DTSTART;TZID=US-Eastern:20130619T200000
DTEND;TZID=US-Eastern:20130619T210000
LOCATION:Online 
URL:http://www.mediabistro.com/Copywriting-Advanced-crs7924.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:Fashion Writing - ONLINE - Maureen Dempsey - 6 sessions, $470
DESCRIPTION:\n\nPRICE\n$470 ($445 for AvantGuild)\n\nCOURSE DETAILS\nThis class will provide you with the skills necessary to find work as a professional fashion writer. Through insight into the fashion world and media, you\'ll learn to grasp the different styles of fashion journalism and gain insight into and an understanding of the fashion industry.\n\nUsing trend reports, reviews of collections, and analyzing the craft and business of fashion, you\'ll learn how to&nbsp;tackle fashion stories from different angles for high fashion magazines, non-traditional publications, and websites.&nbsp;Learn the value of networking, creating and keeping contacts, and how to work with PR to get the heads-up on scoops and invites to press launches and fashion shows. You\'ll also learn to write pitch letters and emails to secure interviews with designers.\n\nThroughout the course, you\'ll build a portfolio of spec clips that will exhibit your ability to analyze and report on fashion.\n\nIn this class, you will learn how to:\n\nWatch shows, interpret collections, and develop an eye for inspiration\n\nWrite fashion headlines, runway reviews, and fashion features\n\nUse your personal style to create stories that editors crave\n\nUnderstand the differences between fashion editors, writers, and freelancers\n\nWrite compelling pitch letters\n\nBy the end of class, you will have:&nbsp;A pitch letter for a fashion feature and a collection of clips for a high fashion magazine.\n\nStudents who have taken this class have been published on:NYMag.com, Glamour.com, The Pittsburgh Post-Gazette\n\nThe online classroom has several components:\n\nLessons: Learn new skills through video-based lessons\n\nDiscussion: Join a weekly live, interactive discussion via IM and video\n\nAssignments: Complete homework and receive instructor feedback\n\nForums: Exchange resources, meet peers, and ask your instructor questions\n\n\n\nINSTRUCTOR BIO\nMaureen Dempsey is the features editor at InStyle.com. Prior to this, Maureen was web editor at Vogue.com and executive editor at YourTango.com. She has also held editorial positions at Marie Claire, Shop Etc., and Fast Company. Her work has appeared on Elle.com, Lemondrop.com, Luckymag.com, HybridMom.com, BettyConfidential.com, and StyleList.com. \n\nTestimonials\n\n"I encourage writers to take Maureen\'s class. She effectively uses examples of her own writing to illustrate a point, is very generous with her time, and makes herself available outside of class. I look forward to putting what I\'ve learned into practice." -- Eileen O\'Connor\n\n
LAST-MODIFIED;TZID=US-Eastern:20130619T055817
UID:event_7920@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130306T142345
DTSTAMP;TZID=US-Eastern:20130306T142345
DTSTART;TZID=US-Eastern:20130619T200000
DTEND;TZID=US-Eastern:20130619T210000
LOCATION:Online 
URL:http://www.mediabistro.com/Fashion-Writing-crs7920.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:Memoir Writing - ONLINE - Wendy Dale - 10 weeks, $660
DESCRIPTION:\n\nPRICE\n$660 ($635 for AvantGuild)\n\nCOURSE DETAILS\nRemember The Glass Castle? It\'s time for you to write your New York Times bestseller.This class is geared towards anyone ready to write a memoir but needs to learn how to tell it -- and sell it. You\'ll participate in a stimulating, supportive environment where you can workshop your memoir-in-progress and receive invaluable feedback. Through weekly assignments and lectures, you will learn how to turn your idea into a book deal and produce up to 50 pages of text and an outline. You will also learn about craft, style, and the development of your unique voice.\n\nIn this class, you will learn how to:\n\nFind your authentic voice and unlock memories\n\nKnow what the \'theme\' of your story is\n\nFind the most effective structure for your story\n\nApproach literary agents\n\nUnderstand techniques for selling a memoir before you have finished writing it\n\nBy the end of class, you will have:An outline, 50 pages of a memoir, and a plan for approaching literary agents and publishing houses. Students who have taken this class have published with:Crown, Random House, and have gotten agents at William Morris and Brandt &amp; Hochman.\n\nThe online classroom has several components:\n\nLessons: Learn new skills through written lessons\n\nDiscussion: Join a weekly live, interactive discussion via IM and video\n\nAssignments: Complete homework and receive instructor feedback\n\nForums: Exchange resources, meet peers, and ask your instructor questions\n\n\n\nINSTRUCTOR BIO\nWendy Dale is the author of the travel memoir Avoiding Prison and Other Noble Vacation Goals: Adventures in Love and Danger and Guerrilla War for Extra Credit, the first of two young adult novels scheduled to be published by Dutton. Her work has appeared on Public Radio International, in newspapers, magazines, and on television. The TV special she co-scripted, The New Adventures of Mother Goose, was nominated for an Emmy. She recently returned to her first love, memoir writing, with American Wetback: An Immigrant in My Own Country.\n\nTestimonials\n\n"Wendy was motivating and critical, pushing me beyond my comfort zone to explore new territory. She encouraged collaboration and with her feedback, I dug deeper to find the voice to complete assignments." -- Natalie Crate\n\n"Wendy encourages her students to dig deeper -- and the results show. I highly recommend her. She is insightful, conscientious, and supportive. I couldn\'t ask for more." -- Michele Meek\n\n"Wendy is that tough critic who can be the best thing that happens to your manuscript." -- Lucey Bowen\n\n"Wendy is phenomenal! I\'ve taken dozens of writing courses and completed an MFA in creative writing. Never have I received such useful instruction. I\'m happy that I\'ll be starting her advanced course next week." -- Mary Rowland\n\n"Wendy exceeded my expectations. I was stunned by how much practical information I learned and by how much I grew as a writer. The class was, in a word, invaluable!" -- Carly Van Thomme\n\n"Wendy is the best instructor I\'ve had, bar none. She continually pushes you and never lets you settle for good enough. She is knowledgeable, patient, helpful, and has an excellent sense of humor! I would take a class again with her anytime." -- Sandra Carpenter\n\n
LAST-MODIFIED;TZID=US-Eastern:20130619T055817
UID:event_7911@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130305T113102
DTSTAMP;TZID=US-Eastern:20130305T113102
DTSTART;TZID=US-Eastern:20130619T200000
DTEND;TZID=US-Eastern:20130619T210000
LOCATION:Online 
URL:http://www.mediabistro.com/Memoir-Writing-crs7911.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:Personal Essay Writing: Master Class - ONLINE - Whitney Joiner - 8 sessions, $660
DESCRIPTION:\n\nPRICE\n$660 ($635 for AvantGuild)\n\nCOURSE DETAILS\nIn this intensive workshop, limited to 12 students, Marie Claire senior editor Whitney Joiner will help you fine-tune your essays for publication. You\'ll work on your voice, narrative, and identity while drafting pitches and focusing in on where to market your essay.&nbsp;Each week you will receive detailed feedback as you work toward polishing your personal essay for submission to editors.\n\nBy the end of class, you will have:At least two polished essays and pitches ready to submit to editors.\n\nThis class is purely workshop-based and does not contain written lectures.\n\nAdmission Requirements:Students should come to class with a complete draft of their essay(s). Apply with a letter of interest and writing sample.\n\nThe online classroom has several components:\n\nDiscussions: Join a weekly live, interactive discussion via video\n\nAssignments: Complete homework and receive instructor feedback\n\nForums: Exchange resources, meet peers, and ask your instructor questions\n\n\n\nINSTRUCTOR BIO\nWhitney Joiner is a senior editor at Marie Claire, where she edits well features, personal essays, and the magazine\'s Love/Sex section. A former editor at Seventeen and Salon.com, she\'s also the co-author of The Drama Years: Real Girls Talk About Surviving Middle School--Bullies, Brands, Body Image, and More. Whitney\'s contributed to ELLE, Glamour, The New York Times, and Teen Vogue.\n\n
LAST-MODIFIED;TZID=US-Eastern:20130619T055817
UID:event_7973@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130411T121725
DTSTAMP;TZID=US-Eastern:20130411T121725
DTSTART;TZID=US-Eastern:20130619T210000
DTEND;TZID=US-Eastern:20130619T220000
LOCATION:Online 
URL:http://www.mediabistro.com/Personal-Essay-Writing-Master-Class-crs7973.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:Public Relations - ONLINE - Lindsey Benoit - 4 sessions, $470
DESCRIPTION:CERTIFICATE Use this course to earn a certificate in Public Relations.\n\nPRICE\n$470 ($445 for AvantGuild)\n\nCOURSE DETAILS\nOver the last decade, we\'ve seen an unprecedented surge of interest in public relations that is creating an incredible abundance of PR jobs in firms, corporations, non-profits, and consulting. In this course, learn how to&nbsp;break into PR, enhance your skills, and develop PR programs. You\'ll also find out everything you need know&nbsp;to get that all-important first job.\n\nIn this class, you will learn how to:\n\nDevelop a targeted, tactical PR plan that generates results\n\nWrite dynamic biographies for yourself, your clients, and your associates\n\nExecute a targeted media outreach program geared to the needs of your client\n\nDraft attention-getting media pitch letters\n\nDistribute a news release\n\nBy the end of class, you will have:A tactical public relations plan, a corporate biography, and a news release you can use in job interviews.\n\nThe online classroom has several components:\n\nLessons: Learn new skills through video-based lessons\n\nDiscussion: Join a weekly live, interactive discussion via IM and video\n\nAssignments: Complete homework and receive instructor feedback\n\nForums: Exchange resources, meet peers, and ask your instructor questions\n\n\n\nINSTRUCTOR BIO\nLindsey Benoit is Director of Communications for Women\'s Health. Prior to that, she was associate director of public relations at Self. She previously worked at the Conde Nast Media Group, where she executed Fashion Rocks and other large celebrity-driven events. \n\nLindsey started her career as a book publicist at Random House. In 2006, she created Rock for Lymphoma, a large-scale charity event at the Paradise Rock Club in Boston.\n\n
LAST-MODIFIED;TZID=US-Eastern:20130619T055817
UID:event_7945@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130319T123253
DTSTAMP;TZID=US-Eastern:20130319T123253
DTSTART;TZID=US-Eastern:20130619T200000
DTEND;TZID=US-Eastern:20130619T210000
LOCATION:Online 
URL:http://www.mediabistro.com/Public-Relations-crs7945.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:Strategic Mobile Marketing - ONLINE - Kayla Green - 4 sessions, $385
DESCRIPTION:CERTIFICATE Use this course to earn a certificate in Digital Marketing.&nbsp;\n\nPRICE\n$385 ($360 for AvantGuild)\n\nCOURSE DETAILS\nWith the proliferation of smart mobile devices, marketers have more access to consumers than ever. In this course, you\'ll learn how to conceive, implement, and manage a mobile marketing strategy. We\'ll examine the growth of the mobile marketplace, from text messages to apps to the rise of HTML5 as the next web standard. We\'ll also cover how to use analytics to determine where to focus your mobile efforts to maximize engagement with your branded content. &nbsp;In this class, you will learn how to: \n\nOptimize content and email marketing efforts for mobile devices\n\nUse analytics to determine where to focus mobile efforts\n\nUnderstand the anatomy of a mobile landing page\n\nKnow when to use text message (SMS) and multimedia message (MMS) campaigns\n\nAudit a multi-faceted mobile strategy\n\nBy the end of class, you will have:A thorough understanding of mobile marketing and a campaign strategy.\n\nThe online classroom has several components:\n\nLessons: Learn new skills through written lessons\n\nDiscussion: Join a weekly live, interactive discussion via IM and video\n\nAssignments: Complete homework and receive instructor feedback\n\nForums: Exchange resources, meet peers, and ask your instructor questions\n\n\n\nINSTRUCTOR BIO\nKayla Green is the digital strategy director for Saatchi & Saatchi, where she works on strategic initiatives for Toyota, with a focus on digital. Kayla joined the SaatchiLA team from iconmobile, a WPP-owned mobile technology and marketing organization where she ran client services for Colgate-Palmolive, Ford, Kimberly-Clark, and Microsoft. Named one of Mobile Marketer\'s \'25 Women to Watch\' in 2012, Kayla is also the Los Angeles chapter co-chair and San Francisco chapter founder of SheSays, a global organization for women in digital communications.\n\n
LAST-MODIFIED;TZID=US-Eastern:20130619T055817
UID:event_7940@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130314T164433
DTSTAMP;TZID=US-Eastern:20130314T164433
DTSTART;TZID=US-Eastern:20130619T200000
DTEND;TZID=US-Eastern:20130619T210000
LOCATION:Online 
URL:http://www.mediabistro.com/Strategic-Mobile-Marketing-crs7940.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:Travel Writing Boot Camp - ONLINE - Jimmy Im - 8 sessions, $550
DESCRIPTION:\n\n\nPRICE\n$550 ($525 for AvantGuild)\n\nCOURSE DETAILS\nTravel writing is a way to engage with the world and to build a bridge that brings faraway places home. This advanced class for experienced writers examines the romance and realities of this exciting and lucrative market. You\'ll consider the various forms of the field, from travel-related news items to personal essays, with the goal of selling these pieces to local, regional, and national publications. Each week, students will be assigned a travel-related article up to 1,000 words, along with an optional pitch letter, and will investigate unfamiliar neighborhoods, seek out experts in the field, and demonstrate the highest levels of research and reporting. This course generally requires a commitment of at least eight hours a week of outside work. In this class, you will learn how to:\n\nUse where you live to break into the travel market\n\nFind and develop your beat\n\nMake travel a conduit to writing beyond the travel section\n\nWrite perfect pitch letters\n\nNegotiate with your editor for travel compensation\n\nBy the end of class, you will have: A complete portfolio of eight publishable articles and pitch letters. Assignments will generally include a travel-related news item, a service round-up, a destination piece, a day trip within the region, a historical research piece, an article on the tourism business, and a personal travel essay.\n\nStudents who have taken this class have been published in: Travel + Leisure, The New York Times, The New York Times Magazine, Vogue, The Los Angeles Times, Budget Travel, Dwell, Gourmet, Men\'s Journal, Modern Bride, National Geographic Traveler, Salon.com, Saveur, Time Out New York, New York Magazine, The Boston Globe, Conde Nast Traveler, and The San Fransisco Chronicle.\n\nAdmission RequirementsApply with a note to explain your interest in this topic and goals for the course. Please include a two-page writing sample.The online classroom has several components:\n\nLessons: Learn new skills through written lessons\n\nDiscussions: Join a weekly live, interactive discussion via IM and video\n\nAssignments: Complete homework and receive instructor feedback\n\nForums: Exchange resources, meet peers, and ask your instructor questions\n\n\n\nINSTRUCTOR BIO\nJimmy Im is a travel writer based in Los Angeles. He writes for Fodor\'s, Travel Channel, Out, Passport, Premiere Traveler, and BlackBook. Jimmy has held editorial positions at Business Traveler, BlackBook, and Travel Savvy magazines. \n\nHe has also written for in-flight magazines, fashion magazines, and news outlets. Jimmy hosted Confessions of a Travel Writer on the Travel Channel and travel segments for LOGO (MTV Networks). He is the cofounder of OutEscapes.com and appears regularly on morning news shows as a travel expert.\n\nTestimonials\n\n"Jimmy is open and honest about the industry. He\'s eager to answer questions and enthusiastic about writing. He offers great feedback and pointers for breaking into travel writing!" -- Jessica Brent\n\n"Jimmy is a great instructor. He provided excellent feedback aimed at getting students\' work published and shared his extensive knowledge about travel writing and what it takes to succeed in the field." -- Josh Lewis\n\n
LAST-MODIFIED;TZID=US-Eastern:20130619T055817
UID:event_7870@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130222T145019
DTSTAMP;TZID=US-Eastern:20130222T145019
DTSTART;TZID=US-Eastern:20130619T210000
DTEND;TZID=US-Eastern:20130619T220000
LOCATION:Online 
URL:http://www.mediabistro.com/Travel-Writing-Boot-Camp-crs7870.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:InDesign for Writers and Editors - ONLINE - Nicole Alleyne - 4 sessions, $385
DESCRIPTION:CERTIFICATE&nbsp;Use this course to earn a certificate in&nbsp;Copy Editing.\n\nPRICE\n$385 ($360 for AvantGuild)\n\nCOURSE DETAILS\nThis class will teach you how to create and edit entire pages in Adobe InDesign, the industry-standard page layout program for magazines, newspapers, and print content publishers. Through lessons and assignments, you\'ll gain hands-on experience and practice. Weekly discussions include live video presentations and demos through our webcast platform. After this class, you\'ll be able to confidently add "skilled in Adobe InDesign" to your resume.\n\nIn this class, you will learn how to:\n\nUse the toolbar and palettes\n\nCreate and edit style sheets\n\nImport images, add colors, and change colors\n\nChange and edit the built-in spell check\n\nCustomize your hyphenations\n\nBy the end of class, you will have: Knowledge of Adobe InDesign for editing projects.You will need access to Adobe InDesign software to complete assignments. You can download a free 30-day trial version of the Adobe InDesign CS5 at adobe.com. Students can complete assignments using any version of InDesign.\n\nThe online classroom has several components:\n\nLessons: Learn new skills through written lessons\n\nDiscussion: Join a weekly live, interactive discussion via IM and video\n\nAssignments: Complete homework and receive instructor feedback\n\nForums: Exchange resources, meet peers, and ask your instructor questions\n\n\n\nINSTRUCTOR BIO\nNicole M. Alleyne is a multimedia designer with over 15 years of industry experience. Her portfolio includes print, interactive, web design/development, and photography achievements. She has produced work for Ogilvy Worldwide, The Madison Square Garden Company, Bonnier Publications, South Africa Government Tourism, and Essence Book Publications. Nicole holds a B.F.A. from The School of The Art Institute of Chicago and M.A. from New York University.\n\nTestimonials\n\n"Nicole was a great teacher. Before this class, I wasn\'t sure how to use InDesign. Now I have all of these great skills in a program that was completely foreign to me. She was always there to answer our questions, and went out of her way to help up build our skills." -- Jai Marshall\n\n"Nicole\'s class was a wonderful introduction. It was very interactive and she made sure all questions and concerns were addressed. I would not hesitate to take another class from Nicole!" -- Cynthia Arevalo\n\n
LAST-MODIFIED;TZID=US-Eastern:20130619T055817
UID:event_7919@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130306T141413
DTSTAMP;TZID=US-Eastern:20130306T141413
DTSTART;TZID=US-Eastern:20130620T200000
DTEND;TZID=US-Eastern:20130620T210000
LOCATION:Online 
URL:http://www.mediabistro.com/InDesign-for-Writers-and-Editors-crs7919.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:Online Production for Writers and Editors - ONLINE - Darragh Worland - 6 sessions, $470
DESCRIPTION:CERTIFICATE Use this course to earn a certificate in Digital Journalism.\n\nPRICE\n$470 ($445 for AvantGuild)\n\nCOURSE DETAILS\nYou&rsquo;ve mastered writing and editing for publications. But can you crop and resize photos, navigate a content management system, or understand what makes a great user experience?\n\nThanks to improvements in computer software and content management systems, you don&rsquo;t have to be a web developer or tech person to create dynamic digital content. Through assignments and discussions, you will learn how to think past the written word and create content that is multi-dimensional and editorially relevant, uses the web to its full potential, create stories that have social media campaigns built in, and increases your value as an employee.\n\nIn this class, you will learn how to:\n\nNavigate and create content in a basic Content Management System, such as WordPress\n\nCrop, resize, and optimize photos, create graphics, and enhance static text through basic HTML/CSS\n\nUnderstand what makes a user-friendly website and how to create UGC contests that maximize and enhance your social presence\n\nKnow which web technologies to follow and which to ignore\n\nMeasure effectiveness and revenue potential through traffic and user engagement analytics\n\nBy the end of class, you will have:A thorough understanding of how to conceptualize, articulate, and execute digital content that enhances your site&rsquo;s editorial mission and is technologically sound.\n\nThe online classroom has several components:\n\nLessons: Learn new skills through video-based lessons\n\nDiscussion: Join a weekly live, interactive discussion via IM and video\n\nAssignments: Complete homework and receive instructor feedback\n\nForums: Exchange resources, meet peers, and ask your instructor questions\n\n\n\nINSTRUCTOR BIO\nDarragh Worland is a multiplatform journalist who has worked for major news media in print at Metro and the New York Sun, in television at ABC News, Reuters Video News, and NY1, and for the web at Foxnews.com and NY1.com, where she has written both news and features. \n\nAs a senior multimedia producer for MSN Money, Darragh pitched, shot, and edited financial news video, wrote scripts, and coordinated the creation of charts and graphics for features during the financial crisis. She also teaches DV camera classes to producers, writers, and correspondents at ABC News. Darragh helped launch the first multimedia reporting course for graduate students at NYU\'s Department of Journalism and runs the multimedia lab in the newsroom for the Local East Village blog, a collaboration between NYU and The New York Times. \n\nTestimonials\n\n"Darragh provided actionable information I can directly apply to both my current job and my career in general." -- Melanie Medina\n\n"This class was a great introduction to multimedia. Darragh was always interested in our projects, knew her subject well, and guided us through the maze of programs and applications." -- Jessica Robertson\n\n"This is a great way to put your toes in the water of multimedia journalism. You\'ll learn programs to build your multimedia journalism toolbelt. Darragh is well-informed, thorough, helpful, and friendly." -- Sehnita Joshua Mattison\n\n"Darragh is a gifted teacher who is very giving of both her time and expertise. This was a truly wonderful class." -- Susan McLennan\n\n"Darragh is an excellent instructor. She has great advice to offer any journalist trying their hand at multimedia. Her knowledge and real life experience offer an enriching and supportive environment." -- Brenda Porter-Rockwell\n\n"Darragh is an experienced multimedia instructor who provides a balanced introduction to a challenging process. She was available with help and suggestions every step of the way." -- Joe Cox\n\n"Darragh\'s class was the first online course I\'d ever taken and I was a bit nervous. Would I learn as much as I could in-person? Would it be worth the time and money? I can unreservedly say, yes, yes, and yes! The scope of the content and the instructor\'s level of engagement and responsiveness was fantastic. I completed the class with a finished multimedia piece and tons of tangible skills." -- Brooke ONeill\n\n
LAST-MODIFIED;TZID=US-Eastern:20130619T055817
UID:event_7890@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130228T111419
DTSTAMP;TZID=US-Eastern:20130228T111419
DTSTART;TZID=US-Eastern:20130620T200000
DTEND;TZID=US-Eastern:20130620T210000
LOCATION:Online 
URL:http://www.mediabistro.com/Online-Production-for-Writers-and-Editors-crs7890.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:Brand Writing - ONLINE - Derek Scheips - 6 sessions, $470
DESCRIPTION:CERTIFICATE Use this course to earn a certificate in Ad Copywriting or Public Relations.\n\nPRICE\n$470 ($445 for AvantGuild)\n\nCOURSE DETAILS\nWhether you\'re a brand manager, marketer, copywriter, or public relations representative, this course will give you the tools to create powerful, seamless messages across multiple platforms &nbsp;and determine the most effective ways to communicate with your company\'s customer. Learn how and why people become loyal to certain brands and how to make adjustments that keep the company evolving along with the customer.\n\nIn this course, you will learn how to:\n\nIdentify core values &amp; brand DNA\n\nPinpoint key competitors and conduct a SWAP analysis\n\nTell a seamless brand story across all collateral\n\nDevelop social media, email, and loyalty strategies\n\nKnow when brand partnership is an appropriate strategy\n\nBy the end of class, you will have:\n\nA brand writing dossier that includes a mission statement, a repositioning brief, email and social media examples, a sample press release, and a marketing proposal.\n\nThe online classroom has several components:\n\nLessons: Learn new skills through video-based lessons\n\nDiscussion: Join a weekly live, interactive discussion via IM and video\n\nAssignments: Complete homework and receive instructor feedback\n\nForums: Exchange resources, meet peers, and ask your instructor questions\n\n\n\nINSTRUCTOR BIO\nDerek Scheips has more than a decade of experience as a digital copywriter and web content strategist for global brands including Microsoft, IBM, Citibank, Sony, and Pfizer. At Ogilvy, Rapp Collins, MRM, Draft/FCB, and Wunderman, he\'s worked closely with teams to create copy that\'s compelling and compatible for Web 3.0.\n\nTestimonials\n\n"Derek\'s class was a very informative introduction to copywriting. Thanks to this course, I was able to secure several freelance copywriting clients within a week of our final project." -- Jennifer Clinehens\n\n"I appreciated Derek\'s experience and willingness to share what he\'s learned to give  us a leg up. His lectures were full of information that will be useful to me for a long time." -- Sally Moe\n\n"Derek is an exceptional instructor. He is extremely knowledgeable, resourceful, patient, and really wants his students to be successful. He provides the tools and information to help attain your web copywriting goals. Take his course!" -- Sandy Cogan\n\n"Derek is very friendly and approachable. He is very casual and always makes the chats fun. This was a very enjoyable class." -- Courtney Adams\n\n"Derek is a wonderful instructor. He is an expert in his field and relayed material in a clear, concise, and easy to understand fashion. He was a pleasure to learn from and I hope to take another one of his courses soon!" -- Lisa Plummer\n\n
LAST-MODIFIED;TZID=US-Eastern:20130619T055817
UID:event_7853@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130220T135620
DTSTAMP;TZID=US-Eastern:20130220T135620
DTSTART;TZID=US-Eastern:20130624T200000
DTEND;TZID=US-Eastern:20130624T210000
LOCATION:Online 
URL:http://www.mediabistro.com/Brand-Writing-crs7853.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:Create Quick Video for the Web - ONLINE - Karen Nourse - 4 sessions, $385
DESCRIPTION:\n\nPRICE\n$385 ($360 for AvantGuild)\n\nCOURSE DETAILS\nLearn how to write a video script and light, shoot, and edit your footage. We\'ll also show you how to broadcast your brand content or creative project on video-sharing sites like YouTube and Vimeo.&nbsp;\n\nWe\'ll explore examples of engaging online video, discuss the cameras and microphones you\'ll need, and teach you the basics of shooting, editing, and distributing your content.\n\nIn this class, you will learn how to:\n\nIntegrate video into your content plan&nbsp;\n\nDraft and edit video scripts&nbsp;\n\nLight, record, and shoot video for the web\n\nSelect the software programs you need to know\n\nPost and tag your entries on YouTube and Vimeo to attract new viewers\n\nBy the end of class, you will have:A video posted to YouTube or Vimeo and the skills to complete new projects going forward.\n\nStudents will need their own consumer-grade cameras to complete the assignments for this class.&nbsp;\n\nThe online classroom has several components:\n\nLessons: Learn new skills through video-based lessons\n\nDiscussion: Join a weekly live, interactive discussion via IM and video\n\nAssignments: Complete homework and receive instructor feedback\n\nForums: Exchange resources, meet peers, and ask your instructor questions\n\n\n\nINSTRUCTOR BIO\nKaren Nourse teaches in the graduate MFA program at Parsons: The New School for Design.  She received great praise and four awards for her entry into the 48 Hour Film Festival in NYC in June 2009, where she won Best Directing, Best Editing, Best Musical Composition, and Best Supporting Actor for her film The Gift. She and her partner Zachary won the WNYC Radio Soundcheck Music Video contest for the video she produced for The Fiery Furnaces song The End is Near.\n\nAdditionally, she heads the video department at Guideposts magazine and owns a growing content development company, content.io. To see links to all of her work, visit kzfilms.com.\n\nTestimonials\n\n"Karen had tons of experience. The class was a focused group wanting to further their understanding of Final Cut and how it could help their careers. Thanks, Karen!" -- Kathleen Drew\n\n"Karen is a hands-on, caring, knowledgeable instructor. She\'s always ready with advice -- from equipment to buy to edits to make. By the end of the class I felt much more confident using this complicated program than I would ever have thought walking in." -- Carolyn Crapo\n\n
LAST-MODIFIED;TZID=US-Eastern:20130619T055817
UID:event_7938@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130314T133010
DTSTAMP;TZID=US-Eastern:20130314T133010
DTSTART;TZID=US-Eastern:20130624T200000
DTEND;TZID=US-Eastern:20130624T210000
LOCATION:Online 
URL:http://www.mediabistro.com/Create-Quick-Video-for-the-Web-crs7938.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:Grammar and Punctuation - ONLINE - Gaylord Fields - 4 sessions, $385
DESCRIPTION:CERTIFICATE Use this course to earn a certificate in Copy Editing.\n\nPRICE\n$385 ($360 for AvantGuild)\n\nCOURSE DETAILS\nRemember sixth grade English class? We don\'t either. Get a grammar refresher and learn the rules that matter and those you can break. This course will help you navigate best grammar and style practices to produce clear, concise and engaging copy for editorial, business, or creative writing.\n\nIn this class, you will learn how to:\n\nUnderstand the various parts of speech\n\nMake sure your subjects, verbs, and objects agree\n\nEnsure that punctuation serves the sentence\n\nCraft a perfect sentence\n\nDefine of exactly what style is and why it differs from style guide to style guide\n\nBy the end of class, you will have: Training in the fundamentals of grammar to improve your current and future writing projects.\n\nThe online classroom has several components:\n\nLessons: Learn new skills through written lessons\n\nDiscussion: Join a weekly live, interactive discussion via IM and video&nbsp;\n\nAssignments: Complete homework and receive instructor feedback\n\nForums: Exchange resources, meet peers, and ask your instructor questions\n\n\n\nINSTRUCTOR BIO\nGaylord Fields is editor, special projects at RollingStone.com. Prior to this, he was senior editor at AOL Music and a copy editor and copy chief at Rolling Stone, This Old House, Spin, and Spy. He is also a longtime writer of articles and reviews on music and popular culture.\n\nWhile Gaylord has a definite opinion on use of the serial comma, he saves such discussions for parties.\n\nTestimonials\n\n"Everyone needs a grammar refresher. If you\'re looking for a quick, painless class to remind you of the basic and very important rules, this class is for you." -- Lauren Szczerba \n\n"Gaylord was great! He knows the English language inside and out, and there was never a question he couldn\'t thoughtfully address." -- Steve Boudreault\n\n"Gaylord was wonderful and his lectures were both entertaining and informative. He was knowledgeable, funny, and responsive." -- Lia Huber\n\n"Gaylord was very knowledgeable, gracious, and kind. I greatly appreciated how he reviewed our assignments. For questions we got wrong, he not only marked them as such, he explained why." -- Todd Burger\n\n"Gaylord knew precisely the right way of framing a grammar issue and helped make the nuances of the English language instantly clear. This is the self-editing class that everyone in media sorely needs." -- Ethan Stanislawski\n\n\n\n
LAST-MODIFIED;TZID=US-Eastern:20130619T055817
UID:event_7916@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130305T153015
DTSTAMP;TZID=US-Eastern:20130305T153015
DTSTART;TZID=US-Eastern:20130624T210000
DTEND;TZID=US-Eastern:20130624T220000
LOCATION:Online 
URL:http://www.mediabistro.com/Grammar-and-Punctuation-crs7916.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:Writing about Parenting - ONLINE - Christine Coppa - 4 sessions, $385
DESCRIPTION:\n\nPRICE\n$385 ($360 for AvantGuild)\n\nCOURSE DETAILS\nLearn how to make the current climate in both publishing and parenting work for you. We\'ll explore the different outlets available to parenting writers, from blogs to websites to magazines, as well as the story ideas and formats that editors are looking for. Learn the nuts and bolts of researching, writing, and revising a parenting story. We\'ll also show you how blog posts, magazine stories, and newspaper stories differ, and how to develop strong relationships with your editors.&nbsp;\n\nIn this class, you will learn how to:\n\nMine your life, experience, and connections for ideas\n\nDefine yourself as a parenting writer\n\nIdentify which market is right for you -- magazines, blogs, or websites\n\nTarget your pitches\n\nResearch topics and identify sources\n\nBy the end of class, you will have:Two stories with pitch letters, a list of targeted venues for publication, and a strategy for getting published.\n\nThe online classroom has several components:\n\nLessons: Learn new skills through written lessons\n\nDiscussion: Join a weekly live, interactive discussion via IM and video\n\nAssignments: Complete homework and receive instructor feedback\n\nForums: Exchange resources, meet peers, and ask your instructor questions\n\n\n\nINSTRUCTOR BIO\nChristine Coppa is a blogger for Babble Kids. She is also author of the memoir Rattled! and spent three years writing about her leap into single motherhood for Glamour\'s acclaimed Storked! blog. She also wrote the Mama\'s Boy blog at Parenting.com from 2010-2012. She has also written for Redbook, Parenting, Baby Talk, Pregnancy, WomansDay.com, the bump.com, and Parents.com. \n\nThe Sunday Times called Christine "a writer at the forefront of a wave of modern moms who are reinventing the parental publishing genre," and WWD noted her as a writer that helped make over glamour.com. Christine served as a Yoplait Kids Spokesperson, has appeared on 20/20 and is often quoted as a parenting expert. To learn more, visit her website at christinecoppa.net.\n\nTestimonials\n\n"Christine is one savvy mama indeed. She\'s very plugged in to the parenting writing scene and was extremely generous sharing her connections and rules of the road." -- Anne Michaud\n\n"I loved this class. Christine really knew what she was talking about. I hope she teaches more classes!" -- Camey Rufo\n\n"I\'m so glad I took this class. It gave me the motivation to start pitching more parenting outlets and Christine\'s feedback helped me think about stories in a different way. Her insight is invaluable." -- Tracy Middleton\n\n"Christine\'s class was exactly what I needed to clarify the process of pitching my ideas to publications. The assignments transformed into actual articles and the class was a supportive and creative environment." -- Elizabeth Neilson\n\n
LAST-MODIFIED;TZID=US-Eastern:20130619T055817
UID:event_7927@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130311T114334
DTSTAMP;TZID=US-Eastern:20130311T114334
DTSTART;TZID=US-Eastern:20130624T200000
DTEND;TZID=US-Eastern:20130624T210000
LOCATION:Online 
URL:http://www.mediabistro.com/Writing-about-Parenting-crs7927.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:Travel Writing - New York, NY - James Sturz - 8 sessions, $550
DESCRIPTION:\n\nPRICE\n$550 ($525 for AvantGuild)\n\nCOURSE DETAILS\nTravel writing is a conduit to other genres, from food and art to politics and technology. The skills and experience you\'ll gain covering travel can be applied to any writing project you take on.Throughout this class, we\'ll extensively workshop your pitches and articles, and you\'ll finish with a series of solid pieces ready to sell. With the guidance of James Sturz, Vanity Fair staffer-turned author, students will dissect the anatomy of travel pieces, from travel-related news items to service round-ups to personal essays. Each week, you&rsquo;ll produce an article and pitch letter, and will be expected to investigate unfamiliar neighborhoods, seek out experts in the field, and demonstrate the highest levels of research and reporting. Students will have the option to create a travel blog or website showcasing their work.\n\nIn this class, you will learn how to:\n\nUnderstand the rules of reporting, interviewing, and finding sources\n\nKnow what travel editors look for&nbsp;\n\nFind travel story ideas and pitch them successfully\n\nTurn one trip into dozens of story ideas\n\nKnow where to pitch outside of travel publications\n\nBy the end of class, you will have:Two salable travel pieces and pitch letters.\n\nStudents who have taken this class have been published in:National Geographic Traveler, Travel &amp; Leisure, Outside, Sunset, Bon Appetit, Entrepreneur, San Francisco, Time Out New York, and Budget Travel\n\nThis course generally requires a commitment of at least eight hours a week of outside work.\n\nINSTRUCTOR BIO\nJames Sturz spent three years on staff at Vanity Fair. In addition to his novel Sasso, set in southern Italy, he has written for more than 70 newspapers and magazines including The New York Times Magazine, International Herald Tribune, Wall Street Journal, The Atlantic, The New Republic, New York Magazine, The Boston Globe, Boston Magazine, Travel + Leisure, Conde Nast Traveler, National Geographic Adventure, Outside, Afar, Caribbean Travel & Life, Islands, Executive Travel, Scuba Diving, Sport Diver, Robb Report, Entertainment Weekly, Us Weekly, Men\'s Health, Playboy, Glamour, Marie Claire, Redbook, The New York Observer, Cigar Aficionado and Saveur. James has also served as a guest editor for the adventure magazine Blue, as a contributing editor for Manhattan File and Lexus magazines, and as a contributing writer for the websites Shermans Travel and Leite\'s Culinaria. Additionally, he is a PADI-certified divemaster, a panelist for National Geographic\'s Center for Sustainable Destinations, and the winner of a 2008 Solas Award in travel writing. His work has been translated into a ten languages.\n\nJames has appeared on Inside Edition, Real Personal, The Book Show, and Good Day New York. His journalism has also been anthologized in the sociology textbook Human Sexuality and in the volumes Italy: The Best Travel Writing from The New York Times and Best Food Writing 2007.\n\nTestimonials\n\n"Thanks to James, I now know the proper way to propose stories. He provided great comments on my articles and gave me the impetus to submit my ideas for publication." -- Kathleen Kent\n\n"After taking James\' class, I could take my writing to the next level. Since completing the class I have landed travel pieces in The New York Times, Out Traveler, Flaunt, Clear, and Genre and LogoTV.com." -- Cator Sparks\n\n"James is a great instructor. He\'s a smart, well-spoken guy who knows what he\'s talking about and can answer your questions. This was by far the best class of its kind that I\'ve taken. " -- St. John Frizell, copy director, Bon Appetit\n\n"I grabbed a last-minute flight from Portland, Maine, so I could attend. I\'d do it again in a heartbeat. James clinched the aspects of the business that I thought I knew, and opened my eyes to all that I did not know." -- Pat Friedman\n\n"James is fantastic. If you want to become a travel writer, consider this course your first journey." -- Ethan Todras-Whitehill\n\n"Since James\' class, I\'ve been assigned travel stories for Plenty, Nymag.com, and Experience Curacao. He didn\'t just make me a better travel writer. He made me a better writer, period." -- Jennifer van der Kwast\n\n"James was very accomplished, professional, and had good insight. He gave you a good gist of travel writing and pitch basics. You get two classes in one." -- Janie Ho\n\n"James is sharp and to the point. He\'s  a great writer and a warm teacher." -- Hiram Pines\n\n"James was generous sharing his travel writing experience and insider information. This was a very valuable session of non-stop tips and wisdom." -- Amy Murphy\n\n"James is a terrific instructor. He\'s knowledgeable, articulate, animated, thoughtful, and funny. He taught me a lot about the travel writing business." -- Nancy Kline\n\n"James is candid and incredibly knowledgeable. He gives useful and enlightening feedback on material presented in class, and instills confidence for pitching work." -- Julie Potter\n\n"James is a terrific, audience-friendly instructor." -- Judy Ostrow\n\n"As an established travel writer, James can teach you to cultivate a story idea, sell it, and write it in a creative and provocative way. I\'d take a class with him again." -- Bobby Calise\n\n
LAST-MODIFIED;TZID=US-Eastern:20130619T055818
UID:event_7835@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130201T110728
DTSTAMP;TZID=US-Eastern:20130201T110728
DTSTART;TZID=US-Eastern:20130625T184500
DTEND;TZID=US-Eastern:20130625T214500
LOCATION:Mediabistro offices, New York, NY 475 Park Avenue South (at 31st)\n\n4th Floor\n\nNew York, NY 10016
URL:http://www.mediabistro.com/Travel-Writing-crs7835.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:Copy Editing: Intro - ONLINE - Rebecca Smith Hurd - 6 sessions, $470
DESCRIPTION:CERTIFICATE Use this course to earn a certificate in Copy Editing.\n\nPRICE\n$470 ($445 for AvantGuild)\n\nCOURSE DETAILS\nThis course is for anyone who wants to break into copy editing or feel more confident wrangling words. We\'ll cover the basics, from understanding copy editing marks to avoiding rookie grammar mistakes. You\'ll have the tools needed to enter the field and an understanding of how to create smooth, readable copy. And you\'ll have another skill you can add to your resume and put into action.\n\nIn this class, you will learn how to:\n\nDetermine when a sentence needs tweaking or is best left alone\n\nUnderstand copy editing lingo, including proofreading symbols and common terms\n\nNavigate stylebooks and prepare for a copy editing test\n\nFind the best reference materials for a copy editing assignment\n\nTailor a resume and find copy editing jobs\n\nBy the end of class, you will have:Knowledge of the copy editing field and the tools to pursue a job as a copy editor.\n\nThe online classroom has several components:\n\nLessons: Learn new skills through written lessons\n\nDiscussion: Join a weekly live, interactive discussion via IM \n\nAssignments: Complete homework and receive instructor feedback\n\nForums: Exchange resources, meet peers, and ask your instructor questions\n\n\n\nINSTRUCTOR BIO\nRebecca Smith Hurd is a word nerd whose journalism career spans nearly 25 years. Her experience includes a six-year stint as assistant managing editor of Wired, which during her tenure  won a National Magazine Award for general excellence and was recently named Magazine of the Decade by Adweek. \n\nFor the past five years, she\'s maintained a successful freelance business as an editor, writer, and communications consultant. Her clients include print and online media organizations, nonprofit groups, and design consultancies. Rebecca specializes in delivering clear, concise, and compelling copy on deadline, and she enjoys teaching others to do the same. She holds a bachelor\'s degree in news reporting and editing from San Jose State University.\n\nTestimonials\n\n"Rebecca\'s material was fresh, the assignments interesting, and she was a fun, dynamic, informative speaker. My experience has made me eager to sign up for other classes with mediabistro." -- Trina Enriquez, copy editor, Sunset Magazine\n\n"Rebecca provides valuable information about copy editing and hilarious anecdotes from the publishing world. Her teaching style engages, informs, and entertains." -- Evan James\n\n"I highly recommend Rebecca. She designed a thorough and challenging curriculum and taught it with wit and warmth. She was highly accessible and always on point." -- Corey Williams\n\n"Rebecca has a vast expanse of knowledge and is more than happy to let students pick her brain while challenging them to improve." -- Lindsay Sandor\n\n"Rebecca covered everything from style, to rules of grammar and punctuation, to how to get the job. I definitely recommend this class." -- McKenzie Granata\n\n"Rebecca offers an information-packed, professional course. Her communications were succinct and to-the-point and her edits useful." -- Phyllis Gold\n\n"Rebecca made both the novice and experienced student feel equally capable and always offered helpful advice and encouragement. Definitely a class act!" -- L. Talbot\n\n"Rebecca was attentive, knowledgeable, and provided great feedback. She leveraged her real-life experience to construct meaningful lessons." -- John Ball\n\n"Thank you so much Rebecca for your sharp eye and gentle approach. You\'ve really given me a new way of thinking about editing and writing." -- Leah Hagan\n\n"Rebecca was an excellent instructor. She made the coursework interesting and informative. Her attitude was always cordial and inviting. I look forward to taking more courses from mediabistro." -- Robert Wassom\n\n
LAST-MODIFIED;TZID=US-Eastern:20130619T055818
UID:event_7848@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130219T132243
DTSTAMP;TZID=US-Eastern:20130219T132243
DTSTART;TZID=US-Eastern:20130625T200000
DTEND;TZID=US-Eastern:20130625T210000
LOCATION:Online 
URL:http://www.mediabistro.com/Copy-Editing-Intro-crs7848.html?c=ical
END:VEVENT
END:VCALENDAR
