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X-WR-CALNAME:mediabistro.com Events
BEGIN:VEVENT
SUMMARY:Strategic Mobile Marketing - ONLINE - Kayla Green - 4 sessions, $385
DESCRIPTION:CERTIFICATE Use this course to earn a certificate in Digital Marketing. \n\nPRICE\n$385 ($360 for AvantGuild)\n\nCOURSE DETAILS\nWith the proliferation of smart mobile devices, marketers have more access to consumers than ever. In this course, you\'ll learn how to conceive, implement, and manage a mobile marketing strategy. We\'ll examine the growth of the mobile marketplace, from text messages to apps to the rise of HTML5 as the next web standard. We\'ll also cover how to use analytics to determine where to focus your mobile efforts to maximize engagement with your branded content.  In this class, you will learn how to: \n\nOptimize content and email marketing efforts for mobile devices\n\nUse analytics to determine where to focus mobile efforts\n\nUnderstand the anatomy of a mobile landing page\n\nKnow when to use text message (SMS) and multimedia message (MMS) campaigns\n\nAudit a multi-faceted mobile strategy\n\nBy the end of class, you will have:A thorough understanding of mobile marketing and a campaign strategy.\n\nThe online classroom has several components:\n\nLessons: Learn new skills through written lessons\n\nDiscussion: Join a weekly live, interactive discussion via IM and video\n\nAssignments: Complete homework and receive instructor feedback\n\nForums: Exchange resources, meet peers, and ask your instructor questions\n\n\n\nINSTRUCTOR BIO\nKayla Green is the digital strategy director for Saatchi & Saatchi, where she works on strategic initiatives for Toyota, with a focus on digital. Kayla joined the SaatchiLA team from iconmobile, a WPP-owned mobile technology and marketing organization where she ran client services for Colgate-Palmolive, Ford, Kimberly-Clark, and Microsoft. Named one of Mobile Marketer\'s \'25 Women to Watch\' in 2012, Kayla is also the Los Angeles chapter co-chair and San Francisco chapter founder of SheSays, a global organization for women in digital communications.\n\n
LAST-MODIFIED;TZID=US-Eastern:20130523T134324
UID:event_7989@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130426T114006
DTSTAMP;TZID=US-Eastern:20130426T114006
DTSTART;TZID=US-Eastern:20130807T200000
DTEND;TZID=US-Eastern:20130807T210000
LOCATION:Online 
URL:http://www.mediabistro.com/Strategic-Mobile-Marketing-crs7989.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:Public Speaking - New York, NY - Joel Schwartzberg - 2 sessions, $275
DESCRIPTION:\n\nPRICE\n$275 ($250 for AvantGuild)\n\nCOURSE DETAILS\nGreat public speakers aren\'t born; they\'re trained.In the first part of this course, we\'ll focus on nuts-and-bolts tips and techniques for becoming a more confident and competent public speaker. In the second part, students will be assessed on their abilities to apply the learning to specific presentations and coached to address areas of improvement. In this class, you will learn how to:\n\nCaptivate and engage an audience\n\nUse "Power Periods" and oral techniques to project competence\n\nWalk, gesture, and position your body to convey strength\n\nInteract with displays, notes, and PowerPoint presentations\n\nCome up with customized ways to improve your own personal public speaking style\n\nBy the end of class, you will have: The skills to speak confidently and with authority to engage any audience.\n\nINSTRUCTOR BIO\nJoel Schwartzberg teaches public speaking to corporate, group, and individual clients. He won the 1990 United States Championship in After-Dinner Speaking, the 1990 State Championship in Persuasive Speaking, and was ranked among the ten top public speakers in the country. After coaching public speaking/forensic teams at the University of Pennsylvania, Seton Hall University, and the City University of New York, he was inducted into the National Forensic Association Hall of Fame in 2002.\n\nJoel has written about public speaking for The Huffington Post and is a contributor to Public Speaking Superpowers, which will be released this fall. His essays have appeared in The New York Times Magazine, The New York Daily News, Newsweek, New Jersey Monthly, The New York Post, Babble.com, and Chicken Soup for the Soul. He is also the author of the award-winning essay collection The 40-Year-Old Version. Visit his website at successcoacher.com.\n\nTestimonials\n\n"Joel offered excellent drills to help attendees stand, speak, and gesture before an audience with confidence. I recommend Joel and this class to anyone interested in fine-tuning their public speaking style." -- Anne Hollyday\n\n"Joel conducts a fun, hands-on class where everyone walks away a more confident speaker." -- Nicole Niebisch\n\n"In only two sessions, I feel that I am already a stronger public speaker as a result of Joel\'s instruction. He creates a kind environment for confidence-building exercises and provides thoughtful, precise feedback. I would absolutely take another class with this instructor."-- Molly Maymar\n\n"Joel was funny, patient, and encouraging. He provides a number of tricks to get over speaking anxiety, to sound confident and project strength, and to win over any audience."  -- Lionel Beehner, mediabistro.com instructor\n\n"Joel was extremely helpful and engaging. He peppered his presentation with humor and made the room feel at ease. It was well worth the money." --  Debbie Sirico\n\n"Joel delivered an enormous amount of information in an extremely palatable -- not to mention memorable -- way." -- Laura Harrison McBride\n\n"Joel was an enthusiastic and accomplished speaker. I came away with great information that I can put to use right away." -- Valerie Peterson\n\n"Joel is an inspiring, energetic, and well-informed teacher who generously shared  tips from his years of experience. I recommend this class to anyone." -- Karen Sorensen\n\n"Joel had great energy and was a great speaker. He was a perfect instructor and I enjoyed taking his class." -- Beverly Anderson\n\n"Joel did an excellent job sharing his skills. I definitely will remember all the techniques and become a more effective public speaker." -- Khristina Godlewski\n\n"Joel was friendly and helpful throughout the course, offering timely, clear, and detailed feedback. I have already applied what I learned and achieved great results!" -- Nicola Lees\n\n
LAST-MODIFIED;TZID=US-Eastern:20130523T134324
UID:event_7950@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130321T115559
DTSTAMP;TZID=US-Eastern:20130321T115559
DTSTART;TZID=US-Eastern:20130808T184500
DTEND;TZID=US-Eastern:20130808T214500
LOCATION:Mediabistro offices, New York, NY 475 Park Avenue South (at 31st)\n\n4th Floor\n\nNew York, NY 10016
URL:http://www.mediabistro.com/Public-Speaking-crs7950.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:LinkedIn 101 - ONLINE - Delia Camasca - 2 sessions, $275
DESCRIPTION:\n\nPRICE\n$275 ($250 for AvantGuild)\n\nCOURSE DETAILS\n\n\nLinkedIn is the key social network for recruitment, research, career development, and networking. In this class, you’ll learn how to create and customize a profile that will help the right people find you, how to reach out to leads and contacts, how to cultivate online relationships, and how to use LinkedIn’s tools to enhance your current career or work on a job search.\n\nIn this class, you will learn how to:\n\nBuild a strategic profile on LinkedIn using keywords and SEO techniques\n\nFind new contacts and build relationships\n\nResearch people and companies\n\nUse LinkedIn\'s tools to achieve your goals\n\nBy the end of class, you will have:\n\nA clear, targeted LinkedIn profile and presence and a plan for achieving your career and research goals via LinkedIn.\n\nThe online classroom has several components:\n\nLessons: Learn new skills through video-based lessons\n\nDiscussions: Join a weekly live, interactive discussion via IM and video\n\nAssignments: Complete homework and receive instructor feedback\n\nForums: Exchange resources, meet peers, and ask your instructor questions\n\n\n\nINSTRUCTOR BIO\nDelia Camasca specializes in talent acquisition, recruiting for NBC Universal, Disney ABC Media Networks, Lifetime Networks, and Warner Brothers/DC Comics. She has served as a consultant for DataXu, an advertising media technology company, and is currently consulting for HBO. She\'s recruited all levels of marketing, new media, advertising, editorial, news, journalists, broadcast and cable production staff and creative professionals.\n\n
LAST-MODIFIED;TZID=US-Eastern:20130523T134324
UID:event_8021@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130515T114316
DTSTAMP;TZID=US-Eastern:20130515T114316
DTSTART;TZID=US-Eastern:20130812T200000
DTEND;TZID=US-Eastern:20130812T210000
LOCATION:Online 
URL:http://www.mediabistro.com/LinkedIn-101-crs8021.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:Copy Editing: Advanced - ONLINE - Magdalena</br> Alagna Schmidt - 4 sessions, $385
DESCRIPTION:CERTIFICATE Use this course to earn a certificate in Copy Editing.\n\nPRICE\n$385 ($360 for AvantGuild)\n\nCOURSE DETAILS\nWorking copy editors know there are exceptions to almost every rule, but do you know what they are? This class aims to examine the finer points of copy editing, with an emphasis on trickier grammar and punctuation examples. We will also discuss issues in the marketplace including freelance v. staff considerations, titles, duties, and the murky waters of office politics. This class is for junior copy editors, writers, editors, or anyone with some background in copy editing who wishes to discuss the realities of working in this profession.\n\nIn this class, you will learn how to:\n\nUnderstand finer points of grammar, including rules on danglers, collective nouns, and misplaced modifiers\n\nApply advanced punctuation rules, including proper comma and hyphen usage\n\nCreate and update your own in-house style guide\n\nBe aware of issues in the marketplace: copy editing online, navigating office politics, job titles and responsibilities of the advanced copy editor, and when you\'ve overstepped your bounds \n\nUse resources for the advanced copy editor\n\nBy the end of class, you will have: Advanced skills to update in-house style guides and get work as a copy editor.\n\nAdmission Requirements:At least one year copyediting experience, or the equivalent. Apply with a note to explain your interest in this topic and a brief work history with details about your copyediting experience.\n\nThe online classroom has several components:\n\nLessons: Learn new skills through written lessons\n\nDiscussion: Join a weekly live, interactive discussion via IM and video\n\nAssignments: Complete homework and receive instructor feedback\n\nForums: Exchange resources, meet peers, and ask your instructor questions\n\n\n\nINSTRUCTOR BIO\nMagdalena Alagna Schmidt has worked as a copy editor for Infobase Publishing, a copy chief and copy editor for Rosen Publishing, and a proofreader for The National Law Journal. She has edited hundreds of books on subjects ranging from the life and times of Abigail Adams to the dangers of cosmetic surgery. She holds strong opinions about split infinitives and serial commas.\n\nTestimonials\n\n"Magdalena is the high priestess of grammar. She will teach you how to make dangling participles, misplaced modifiers, and poorly formed sentences disappear from your life." -- Peter Messina\n\n"Magdalena is a wordsmith. Her class allowed me to walk away with the tools and guides to find answers to my grammar questions." -- Grace Cavallo\n\n"Magdalena gave me the tools to excel at copy editing. She met all my expectations in terms of course content and exceeded them in terms of her teaching style." -- Henry Visotski\n\n"Magdalena was enthusiastic about every topic and had an obvious fervor for the art of constructing sentences. She was approachable and professional."  -- Katie Sherman\n\n"Magdalena makes learning and relearning grammar rules fun! Having such an easy-going, knowledgeable instructor made class worth every minute and penny." -- Patricia DeLuca\n\n"Magdalena\'s presentations were engaging because she not only has an academic grasp of the subject, but also a hands-on approach which showed us what to expect in the industry." -- Nirvana Williams\n\n"Magdelena gives you the skills and confidence to become a copy editor in just weeks. Her extensive knowledge of grammar and language is an amazing added bonus." -- Karen Grant\n\n"Magdalena is outstanding! She really knows her stuff, communicates clearly, and inspires confidence. She offered great insights." -- Jody Potter\n\n"Magdalena was inspired about grammar and her passion for it was infectious." -- Gabrielle Zuckerman\n\n"I began using the material we covered on the job right after the first class. This is real-world grammar at its best." -- Gloria Dawson\n\n"Magdalena is smart, knowledgeable, lighthearted yet serious, respectful, and very encouraging. I can\'t imagine anyone being better." -- Fran Schoenfeld\n\n"I took this class together with my daughter, and we both felt the information Magdalena presented was useful, important, and relevant." -- Mary Brown\n\n"Magdalena really knows grammar. She is approachable and emphasizes practicality over jargon. This course will benefit everyone from the novice to the seasoned professional." -- Stuart Ellison\n\n
LAST-MODIFIED;TZID=US-Eastern:20130523T134324
UID:event_7968@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130404T115010
DTSTAMP;TZID=US-Eastern:20130404T115010
DTSTART;TZID=US-Eastern:20130813T210000
DTEND;TZID=US-Eastern:20130813T220000
LOCATION:Online 
URL:http://www.mediabistro.com/Copy-Editing-Advanced-crs7968.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:HTML - ONLINE - Laura Galbraith - 2 sessions, $275
DESCRIPTION:CERTIFICATE Use this course to earn a certificate in Digital Journalism.\n\nPRICE\n$275 ($250 for AvantGuild)\n\nCOURSE DETAILS\nHTML is the essential language of the Web. Using a simple system of tags, HTML describes to browsers the structure and appearance of Web pages.\n\n \n\nIn this class, you will learn how to:\n\nUnderstand the basic structure of HTML\n\nIdentify the most commonly used tags\n\nCreate web pages with images and hyperlinks\n\nCreate a basic cascading style sheet (CSS)\n\nBy the end of class, you will have: \n\nHands-on training in the fundamentals of HTML, and an understanding of how to use HTML tags to build a website.\n\nAdmission Requirements:Photoshop experience is helpful but not required.\n\nNote: We recommend using Adobe Dreamweaver to complete assignments. You can download a free 30-day trial at adobe.com. Email us with questions.\n\nThe online classroom has several components:\n\nLessons: Learn new skills through video-based lessons\n\nDiscussions: Join a weekly live, interactive discussion via IM and video\n\nAssignments: Complete homework and receive instructor feedback\n\nForums: Exchange resources, meet peers, and ask your instructor questions\n\n\n\nINSTRUCTOR BIO\nLaura Galbraith is an experienced web designer who has worked with editorial, commercial, and non-profit teams to create interactive content, mobile apps, microsites, and web tools. She has worked for magazines and major brands including Parenting, Field & Stream, Popular Mechanics, The Partnership for Drug Free America, and New York Institute of Technology. Her illustrated work has been featured in Juxtapoz Online, Illustrophile, Faesthetic magazine, and Digital Arts magazine.\n\nTestimonials\n\n"Laura was friendly, knowledgeable, and accessible. I enjoyed the class and found it informative. I already signed up for the advanced class she is teaching." -- Diana Erbio\n\n"This class gave me the background knowledge I needed to greatly improve websites I had created. Laura went the extra mile to answer my questions." -- Sarah Mausolf\n\n"This class gives you a chance to use these skills to build your own website -- a very valuable experience." -- Laura Dangerfield\n\n
LAST-MODIFIED;TZID=US-Eastern:20130523T134324
UID:event_7964@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130404T110639
DTSTAMP;TZID=US-Eastern:20130404T110639
DTSTART;TZID=US-Eastern:20130813T200000
DTEND;TZID=US-Eastern:20130813T210000
LOCATION:Online 
URL:http://www.mediabistro.com/HTML-crs7964.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:InDesign for Writers and Editors - ONLINE - Nicole Alleyne - 4 sessions, $385
DESCRIPTION:CERTIFICATE Use this course to earn a certificate in Copy Editing.\n\nPRICE\n$385 ($360 for AvantGuild)\n\nCOURSE DETAILS\nThis class will teach you how to create and edit entire pages in Adobe InDesign, the industry-standard page layout program for magazines, newspapers, and print content publishers. Through lessons and assignments, you\'ll gain hands-on experience and practice. Weekly discussions include live video presentations and demos through our webcast platform. After this class, you\'ll be able to confidently add "skilled in Adobe InDesign" to your resume.\n\nIn this class, you will learn how to:\n\nUse the toolbar and palettes\n\nCreate and edit style sheets\n\nImport images, add colors, and change colors\n\nChange and edit the built-in spell check\n\nCustomize your hyphenations\n\nBy the end of class, you will have: Knowledge of Adobe InDesign for editing projects.\n\nThe online classroom has several components:\n\nLessons: Learn new skills through written lessons\n\nDiscussion: Join a weekly live, interactive discussion via IM and video\n\nAssignments: Complete homework and receive instructor feedback\n\nForums: Exchange resources, meet peers, and ask your instructor questions\n\n\n\nINSTRUCTOR BIO\nNicole M. Alleyne is a multimedia designer with over 15 years of industry experience. Her portfolio includes print, interactive, web design/development, and photography achievements. She has produced work for Ogilvy Worldwide, The Madison Square Garden Company, Bonnier Publications, South Africa Government Tourism, and Essence Book Publications. Nicole holds a B.F.A. from The School of The Art Institute of Chicago and M.A. from New York University.\n\nTestimonials\n\n"Nicole was a great teacher. Before this class, I wasn\'t sure how to use InDesign. Now I have all of these great skills in a program that was completely foreign to me. She was always there to answer our questions, and went out of her way to help up build our skills." -- Jai Marshall\n\n"Nicole\'s class was a wonderful introduction. It was very interactive and she made sure all questions and concerns were addressed. I would not hesitate to take another class from Nicole!" -- Cynthia Arevalo\n\n
LAST-MODIFIED;TZID=US-Eastern:20130523T134324
UID:event_7965@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130404T111202
DTSTAMP;TZID=US-Eastern:20130404T111202
DTSTART;TZID=US-Eastern:20130815T200000
DTEND;TZID=US-Eastern:20130815T210000
LOCATION:Online 
URL:http://www.mediabistro.com/InDesign-for-Writers-and-Editors-crs7965.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:SEO Writing - New York, NY - Jack Murnighan - 2 sessions, $275
DESCRIPTION:CERTIFICATE Use this course to earn a certificate in Digital Project Management.\n\nPRICE\n$275 ($250 for AvantGuild)\n\nCOURSE DETAILS\nIn this intensive course, join fellow editors, writers, and bloggers to learn how to implement SEO writing techniques immediately to ensure your content reaches your intended audience. We\'ll cover how to improve your organic page ranking to drive traffic to your website, the anatomy of a search engine, and link-building techniques to maximize the visibility of your content.\n\nStudents will conduct keyword research to analyze their audience and develop a search strategy for increasing page views.\n\nIn this class, you will learn how to: \n\nIdentify your audience and conduct keyword research accordingly\n\nUse Google Trends and the Google Keyword Tool to understand keyword densities\n\nUse social networking sites to distribute your work and build your authority for search engine ranking\n\nApply techniques for effective tagging\n\nNavigate through the ever-changing landscape of Search to maintain visibility\n\nBy the end of class, you will have: The skills to use keyword research and analysis to drive traffic to your blog or website.\n\nRequirements: Students must bring their own Mac or PC laptop to class.\n\nINSTRUCTOR BIO\nJack Murnighan is the director of analytics and content strategy for Babble.com. Prior to this, he was editor-in-chief of Nerve.com. Jack is the author of four books, including Much Ado About Loving and Beowulf on the Beach: What to Love and What to Skip in Literature\'s 50 Greatest Hits. He appears frequently on NPR and has had essays and short stories included in eleven anthologies and a variety of magazines. Jack has a Ph.D. in medieval literature, but long ago cast off his mortarboard to reach out to a popular audience.\n\nTestimonials\n\n"For those looking for a good and quick background in SEO writing, this is the class for you. Jack was informative and flexible to the needs to each of his students. That made all the difference." -- Joy Abella\n\n"I didn\'t know the first thing about SEO before this class, but now I have lots of tools to actually get visitors to my website." -- Jocelyn Cox\n\n"Who knew SEO writing was not only a science, but also an art with creativity? The subject matter was a lot more interesting than I expected, owed in large part to Jack\'s engaging personality and vast knowledge on the topic." -- Erica Horowitz\n\n"After our first class I immediately incorporated what I learned into my company\'s website. Just a week later, I saw our company\'s ranking move from 5th 1st. I have new confidence in writing SEO and was able to dive right in." -- Shannon Stockbridge\n\n"Jack was extremely knowledgeable and inspiring. He put his students at ease. I very much enjoyed this course and highly recommend it." -- Irina Gonzalez\n\n"Jack is a wonderful teacher. He gives great insight, thoughtful comments, and practical advice." -- Leslie Hunter-Gadsden\n\n"Jack is a very gifted teacher. He\'s attentive to individual needs and truly believes that his students have unique voices. He had just the right balance of encouragement and discipline." -- Abraham Riesman\n\n"Jack gave me the tools to effectively utilize SEO in my writing. As a result, I have a much better understanding of SEO and how to use it in my work. This course taught us the essentials of what everyone needs to know if they are planning to produce any written content for the web." --Tamara Knezevic\n\n"Jack was an amazing instructor. He was engaging and went above and beyond. He was honest, candid, and downright brilliant. I would definitely take a class from him again." -- Tracy Peterson\n\n
LAST-MODIFIED;TZID=US-Eastern:20130523T134324
UID:event_7957@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130403T150137
DTSTAMP;TZID=US-Eastern:20130403T150137
DTSTART;TZID=US-Eastern:20130820T184500
DTEND;TZID=US-Eastern:20130820T214500
LOCATION:Mediabistro offices, New York, NY 475 Park Avenue South (at 31st)\n\n4th Floor\n\nNew York, NY 10016
URL:http://www.mediabistro.com/SEO-Writing-crs7957.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:Digital Production for Writers and Editors - ONLINE - Katie Herrell - 6 sessions, $470
DESCRIPTION:CERTIFICATE Use this course to earn a certificate in Digital Journalism.\n\nPRICE\n$470 ($445 for AvantGuild)\n\nCOURSE DETAILS\nYou’ve mastered writing and editing for publications. But can you crop and resize photos, navigate a content management system, or understand what makes a great user experience?\n\nThanks to improvements in computer software and content management systems, you don’t have to be a web developer or tech person to create dynamic digital content. Through assignments and discussions, you will learn how to think past the written word and create content that is multi-dimensional and editorially relevant, uses the web to its full potential, create stories that have social media campaigns built in, and increases your value as an employee.\n\nIn this class, you will learn how to:\n\nNavigate and create content in a basic Content Management System, such as WordPress\n\nCrop, resize, and optimize photos, create graphics, and enhance static text through basic HTML/CSS\n\nUnderstand what makes a user-friendly website and how to create UGC contests that maximize and enhance your social presence\n\nKnow which web technologies to follow and which to ignore\n\nMeasure effectiveness and revenue potential through traffic and user engagement analytics\n\nBy the end of class, you will have:A thorough understanding of how to conceptualize, articulate, and execute digital content that enhances your site’s editorial mission and is technologically sound.\n\nThe online classroom has several components:\n\nLessons: Learn new skills through video-based lessons\n\nDiscussion: Join a weekly live, interactive discussion via IM and video\n\nAssignments: Complete homework and receive instructor feedback\n\nForums: Exchange resources, meet peers, and ask your instructor questions\n\n\n\nINSTRUCTOR BIO\nKatie Herrell is the senior online producer for Active Interest Media\'s Outdoor Group (Backpacker.com, Climbing.com, Urbanclimbermag.com, and Nationalparktrips.com) out of Boulder, CO. \n\nShe has worked in digital magazine production for over ten years at Runnersworld.com, Prevention.com, Menshealth.com, and others. Katie has also published pieces in Bicycling, Sunset, 5280 (Denver\'s Mile-High magazine), Backpacker, and The Onion newspaper. \n\nTestimonials\n\n"Katie knows her stuff and is skilled at customizing the message to her students\' needs. If she doesn\'t know the answer to your question right away, she will find it." -- Jennifer Newens\n\n"Katie really knew the topic, lived it, and was able to share insight into online production that you can\'t read in a book. Her style was open and she welcomed any and all questions from the class!" -- Tracy Wetzel\n\n"Katie\'s informative, interactive course was tailored to the class\'s needs and helped me gain skills I need to thrive." -- Dawn Antoline\n\n"Writers and editors don\'t have to be afraid of online production thanks to Katie\'s patient and imaginative instruction. She will take you step by step into a world that is neither technically daunting, nor boring, but full of creativity and intellectual excitement." -- Anne Roark\n\n"Katie is terrific! She\'s an excellent communicator and is really interested in each student\'s goals, interests, and experience levels. Her approachable demeanor made learning the content a fun challenge. She\'s an expert and definitely one instructor you won\'t want to miss out on!" -- Vanessa Ziff\n\n"If you feel intimidated to learn about online production, then Katie is the best resource you have. For any level, she explains the information so clearly." -- Rikki Reyna\n\n
LAST-MODIFIED;TZID=US-Eastern:20130523T134324
UID:event_7970@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130408T143841
DTSTAMP;TZID=US-Eastern:20130408T143841
DTSTART;TZID=US-Eastern:20130820T210000
DTEND;TZID=US-Eastern:20130820T220000
LOCATION:Online 
URL:http://www.mediabistro.com/Digital-Production-for-Writers-and-Editors-crs7970.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:HTML5 and CSS - ONLINE - Laura Galbraith - 2 sessions, $275
DESCRIPTION:\n\nPRICE\n$275 ($250 for AvantGuild)\n\nCOURSE DETAILS\nIn this course, students with a comprehensive understanding of HTML will take the next step with coding. You\'ll learn to design a website using cascading style sheets, or CSS, and HTML5. \n\n \n\nWe’ll review column-based layout, colors, and fonts. We\'ll also discuss how to create clean HTML files and how to use semantic markup. We\'ll also show you how to use Photoshop to design pages and experiment with advanced CSS styles.\n\nIn this class, you will learn how to:\n\nUse HTML5 tags including semantic markup and HTML5 video\n\nEmbed images, video, and other multimedia elements including Google Maps on your pages\n\nWork with CSS3 design options like rounded borders, box shadows, and gradients \n\nUse advanced typography with CSS3 web fonts and text replacement libraries like Typekit and Cufon\n\nBy the end of class, you will have:\n\nA website or sample work designed with CSS edited with HTML5. \n\nAdmission Requirements:Apply with a note to explain your previous experience using HTML.\n\nNote: We recommend using Adobe Dreamweaver to complete assignments. You can download a free 30-day trial at adobe.com. Email us with questions.\n\nThe online classroom has several components:\n\nLessons: Learn new skills through video-based lessons\n\nDiscussion: Join a weekly live, interactive discussion via IM and video\n\nAssignments: Complete homework and receive instructor feedback\n\nForums: Exchange resources, meet peers, and ask your instructor questions\n\n\n\nINSTRUCTOR BIO\nLaura Galbraith is an experienced web designer who has worked with editorial, commercial, and non-profit teams to create interactive content, mobile apps, microsites, and web tools. She has worked for magazines and major brands including Parenting, Field & Stream, Popular Mechanics, The Partnership for Drug Free America, and New York Institute of Technology. Her illustrated work has been featured in Juxtapoz Online, Illustrophile, Faesthetic magazine, and Digital Arts magazine.\n\nTestimonials\n\n"Laura was friendly, knowledgeable, and accessible. I enjoyed the class and found it informative. I already signed up for the advanced class she is teaching." -- Diana Erbio\n\n"This class gave me the background knowledge I needed to greatly improve websites I had created. Laura went the extra mile to answer my questions." -- Sarah Mausolf\n\n"This class gives you a chance to use these skills to build your own website -- a very valuable experience." -- Laura Dangerfield\n\n
LAST-MODIFIED;TZID=US-Eastern:20130523T134324
UID:event_7996@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130501T173642
DTSTAMP;TZID=US-Eastern:20130501T173642
DTSTART;TZID=US-Eastern:20130827T200000
DTEND;TZID=US-Eastern:20130827T210000
LOCATION:Online 
URL:http://www.mediabistro.com/HTML5-and-CSS-crs7996.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:TV News Reporting - New York, NY - Stephanie Tsoflias - 4 sessions, $485
DESCRIPTION:\n\nPRICE\n$485 ($460 for AvantGuild)\n\nCOURSE DETAILS\nTo land a job as a TV reporter, you need a demo reel. Period. \n\nIn this course, you’ll learn the fundamentals of television reporting while you manage tight deadlines, draft news scripts, and deliver news content. You\'ll prepare two taped appearances to add to your demo reel -- shot by a professional news camera operator. We’ll review piece-structuring techniques, how to deliver live coverage, and how to set up and conduct an on-camera interview. \n\nIn this class, you will learn how to:\n\nDraft a TV news script that’s informative and entertaining\n\nWrite and speak for a television audience\n\nDeliver a news stand-up\n\nSet up feature pieces\n\nUnderstand the editing process and translate your needs to editors\n\nBy the end of class, you will have:Two taped appearances.\n\nStudents who have taken this class have landed reporting jobs at:CBS Interactive, Fox Business Channel, Fox Philadelphia, and News 12.\n\nINSTRUCTOR BIO\nStephanie Tsoflias is a reporter for WPIX-TV in New York City. She has also worked as a reporter and anchor for for WZVN and WBBH, the NBC/ABC duopoly in Fort Myers, Florida. While in Florida,  Stephanie made national news herself when a black bear made an appearance on live TV during the noon newscast.\n\nShe has also conducted an exclusive one-on-one interview with Vice President Joe Biden on the campaign trail and produces and hosts a crime prevention segment called Know Your Enemy.  Stephanie\'s stories can also be seen on Fox News Channel, CNN, and MSNBC.\n\nTestimonials\n\n"I recommend this course to anyway looking for an introduction to television news -- whether your interest is reporting, editing, or writing. Stephanie is so skilled and easy to learn from. I can\'t say enough about Stephanie and her professionalism. Thank you for offering me the opportunity to learn from her!" -- Julie Parise\n\n
LAST-MODIFIED;TZID=US-Eastern:20130523T134324
UID:event_7959@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130403T160106
DTSTAMP;TZID=US-Eastern:20130403T160106
DTSTART;TZID=US-Eastern:20130909T184500
DTEND;TZID=US-Eastern:20130909T214500
LOCATION:Mediabistro offices, New York, NY 475 Park Avenue South (at 31st)\n\n4th Floor\n\nNew York, NY 10016
URL:http://www.mediabistro.com/TV-News-Reporting-crs7959.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:Young Adult Novel Writing - New York, NY - Kate McKean - 12 sessions, $675
DESCRIPTION:\n\nPRICE\n$675 ($650 for AvantGuild)\n\nCOURSE DETAILS\nWe live in the golden age of young adult literature, with young people buying books at the fastest rate in decades. Think Hunger Games, Twilight, or Harry Potter. YA novels are now respected as important money-makers at publishing houses, and they win honors such as the Printz, Newbery, and National Book Awards. The goal of this class is to finish your YA or middle grade novel in 12 weeks.\n\nIn this class, you will learn:\n\nHow to write a proposal that doesn\'t end up in the slush pile\n\nWhat topics are teen cliches, and how to stay away from them\n\nWhether or not you need an agent and, if so, how to get one\n\nHow to write for teens without being condescending\n\nHow to evaluate your story arc for a teen audience\n\nBy the end of class, you will have:A complete first draft of your YA or middle grade novel.\n\nStudents who have taken this class have published with:Simon & Schuster, Razorbill, Viking, Random House, Simon Pulse, and Grosset & Dunlap, and sold 4-book deals to Penguin and 2-book deals to HarperCollins.\n\nINSTRUCTOR BIO\nKate McKean is an agent at the Howard Morhaim Literary Agency. Her list focuses on fiction for both adults and teens as well as practical and narrative nonfiction, especially craft and humor. Her recent sales include a 3-book paranormal romance series by debut author Delilah S. Dawson, Lucas Klaus\' YA novel Everything You Need to Survive the Apocalypse, and UNSTUCK: 52 Ways to Get (and Keep) Your Creativity Flowing by Noah Scalin.\n\nKate is an adjunct professor at New York University and has taught fiction writing workshops for Slice Literary Magazine and English courses for the University of Southern Mississippi. She earned her Master\'s degree in Fiction Writing at the University of Southern Mississippi.\n\nTestimonials\n\n"This class is a great place to get feedback about new work or work-in-progress. Kate fostered a creative environment with solid one-on-one feedback on my work. The class gave me the tools to finish my manuscript and take it to the next level." -- Samantha Rowan\n\n"Kate is terrific! She brings a great combination of business savvy and artistic skill to the class. She\'s smart, funny, and draws the best out of her students. I\'m so happy I took the course!" -- Jessica Balun\n\n
LAST-MODIFIED;TZID=US-Eastern:20130523T134324
UID:event_7977@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130412T131602
DTSTAMP;TZID=US-Eastern:20130412T131602
DTSTART;TZID=US-Eastern:20130909T184500
DTEND;TZID=US-Eastern:20130909T214500
LOCATION:Mediabistro offices, New York, NY 475 Park Avenue South (at 31st)\n\n4th Floor\n\nNew York, NY 10016
URL:http://www.mediabistro.com/Young-Adult-Novel-Writing-crs7977.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:Young Adult Novel Writing: Master Class - ONLINE - Micol Ostow - 8 sessions, $660
DESCRIPTION:\n\nPRICE\n$660 ($635 for AvantGuild)\n\nCOURSE DETAILS\nYou\'ve taken your young adult manuscript as far as you can, but there\'s another level to reach before securing a book deal. This workshop is for writers who are seeking to do the serious revision that will bring a good idea to its fullest realization.In this intensive workshop -- limited to 12 students -- you\'ll hone your story arc, character development, setting, voice, point of view, level of diction, and every element of your manuscript. Each week you will receive detailed feedback from the instructor and your classmates as you work toward polishing your YA or middle grade manuscript for submission to agents and book publishers. You\'ll learn how to navigate the publishing world to be in the best position to get published.By the end of class, you will have:Up to 80 polished pages of your young adult novel and steps for submitting it to literary agents. This class is purely workshop-based and does not contain written lectures.\n\nAdmission Requirements:This class is for students working toward a polished manuscript. Apply with a note to explain your interest in this topic and goals for the course. Please include a two-page writing sample.\n\nThe online classroom has several components:\n\nDiscussion: Join a weekly live, interactive discussion via IM and video\n\nAssignments: Complete homework and receive instructor feedback\n\nForums: Exchange resources, meet peers, and ask your instructor questions\n\n\n\nINSTRUCTOR BIO\nMicol Ostow began her novel, Emily Goldberg Learns to Salsa, when she was a student in the Mediabistro class she now teaches. That book was named a NYPL Book for the Teen Age. Her newest release, So Punk Rock (and Other Ways to Disappoint Your Mother), was named a Booklist Top Ten Arts Books for Youth of 2009 and Top Ten Religion Books for Youth of 2009 selection.\n\nMost recently, Micol signed a two-book deal with Egmont US for her novel family, a fictionalized look at the Manson family murders of 1969, and an unnamed book project to come. She has written more than 40 published works for children, tweens, and teens.\n\nClick here to listen to a podcast with Micol about writing and her YA course.  \n\nTestimonials\n\n"Micol was a thorough, well-prepared, and joyful instructor. She openly shared her experiences as a writer." -- Joanne Donovan\n\n"I had an idea for a book when I stepped into Micol\'s class, but she taught me how to flesh it out and make it into an actual novel.After a few of her classes and numerous revisions, I was able to send my book out into the world - and recently signed with an amazing literary agent!" -- Danielle Rumore\n\n"I\'ve been trying finish my book for years, and this class helped me focus on completing it. I\'ve met several editors and agents through the class. None of this would have happened without Micol. Micol = Awesome." -- Darci Manley\n\n"Micol is one of those teachers you\'re lucky to find. With her guidance, I landed a four book deal while taking her class." -- Shani Petroff\n\n"Micol is the best. If you\'re serious about writing a young adult novel, I highly recommend her course." -- Taylor Morris\n\n"Thanks to Micol\'s guidance, I\'ve finished my novel and am shopping it to agents. I couldn\'t have done it without this class -- and especially Micol!" -- Jocelyn Davies\n\n"Micol inspires with her sense of story, her knowledge of the industry, and her ability to elicit the best. She takes students through a spin of her rolodex, inviting fellow published authors, editors, and marketers as guest speakers." -- Melita Garza\n\n"I\'m taking the class again because I\'ve come to rely on all the great feedback she, and the class, gives." -- Molly Reisner\n\n"Micol\'s class is perfect for the writer that wants to walk away with a finished manuscript." -- Alecia Whitaker Pace\n\n"I\'d recommend Micol\'s class in a heartbeat. By the end of the course, you\'ll have a huge number of pages, a good sense of the business, and a cadre of supportive and creative fellow writers." -- Lisa Selin Davis\n\n
LAST-MODIFIED;TZID=US-Eastern:20130523T134324
UID:event_8020@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130510T120724
DTSTAMP;TZID=US-Eastern:20130510T120724
DTSTART;TZID=US-Eastern:20130910T210000
DTEND;TZID=US-Eastern:20130910T220000
LOCATION:Online 
URL:http://www.mediabistro.com/Young-Adult-Novel-Writing-Master-Class-crs8020.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:Food Writing - New York, NY - Gabriella Gershenson - 6 sessions, $470
DESCRIPTION:\n\nPRICE\n$470 ($445 for AvantGuild)\n\nCOURSE DETAILS\nThere’s a world of publishing opportunities available to food writers in print, websites, blogs, and review sites. The key is knowing where to look for assignments and how to make the most of opportunities. In this intensive class, we’ll review online and print publications where you can pitch your work –- and how to land assignments that will get attention from foodies. You’ll learn the anatomy of a successful food piece, how to conceive of story ideas, and how to create a portfolio. We’ll discuss steps to build authority in the food writing community, including creating a food blog or website, and how doing so can leverage your personal brand.Students will leave class with the confidence to kick-start their food writing career and a complete portfolio of articles.In this class, you will learn how to: \n\nCreate a portfolio to showcase your work and build name recognition\n\nRead a food magazine or website with a critical eye\n\nDraft a pitch that gets an editor’s attention\n\nAdapt your writing to different platforms\n\nPosition yourself as an authority\n\nBy the end of class, you will have:A complete portfolio including a news product, interview, profile of a food personality, restaurant roundup, travel piece, and food blog entry.\n\nStudents who have taken this class have been published in:The NY Daily News, The Boston Globe, Time Out NY, the Village Voice, Relish, Vegetarian Times, Clean Eating, Edible Queens, and more.\n\nINSTRUCTOR BIO\nGabriella Gershenson is a senior editor at Saveur magazine. She has been a regular guest on WOR\'s Food Talk and NYC TV\'s Eat Out New York and was a featured judge on the Food Network reality show 24 Hour Restaurant Battle\n\nGabriella has appeared on The Best Thing I Ever Ate and hosts the Hungry TV web series Dueling Dishes. She has also written for The New York Times, San Francisco Chronicle, The Boston Globe, and NPR.org.\n\nTestimonials\n\n"I wasn\'t really sure what to expect going into a Mediabistro class, but it blew away my expectations. Having an actual food editor teach the class was invaluable. Gabriella not only guided us in how to break into food writing, but took time to provide individual critiques. She put in just as much work as her students did." -- Melissa Brody\n\n"Gabriella was outstanding. She was able to nurture the innate talents of class members without coddling. She was unfailingly generous with her time both in class and via email outside of it and tapped her own network of writers and editors to bring interesting, experienced speakers to class. We all developed a real sense of community, rooting for each other to succeed." -- Noel Eisenberg\n\n
LAST-MODIFIED;TZID=US-Eastern:20130523T134324
UID:event_7992@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130429T130729
DTSTAMP;TZID=US-Eastern:20130429T130729
DTSTART;TZID=US-Eastern:20130911T184500
DTEND;TZID=US-Eastern:20130911T214500
LOCATION:Mediabistro offices, New York, NY 475 Park Avenue South (at 31st)\n\n4th Floor\n\nNew York, NY 10016
URL:http://www.mediabistro.com/Food-Writing-crs7992.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:Nonfiction Book Proposal - New York, NY - Ryan D. Harbage - 8 sessions, $550
DESCRIPTION:\n\nPRICE\n$550 ($525 for AvantGuild)\n\nCOURSE DETAILS\nNonfiction books -- a market easier to break into than fiction -- are the backbone of publishing. Whether self-help, travel, health, memoir, business, current affairs, or any other number of categories, there\'s no shortage of readers for nonfiction that teaches, transforms, and captivates readers interested in a particular subject. In this class, you\'ll learn how to convey your idea in a winning book proposal and why taking the time to do so will make or break your chances of getting it noticed and sold. You\'ll also learn what is appropriate for writers who have an idea for a book, but would like to know the complete and correct execution of this vital marketing product.In this class, you will learn how to:\n\nIdentify whether your idea is a good one\n\nThink through the essential ingredients of a book proposal\n\nFormat the proposal\n\nWrite your proposal letter\n\nUnderstand the nuts and bolts of the nonfiction publishing industry\n\nBy the end of class, you will have:A marketable nonfiction book proposal package ready to send out to agents, including a query letter and sample chapter.Students who have taken this class have published with:Simon and Schuster, Perseus/Running Press, and Simon Spotlight.\n\nINSTRUCTOR BIO\nRyan D. Harbage is a literary agent at The Fischer-Harbage Agency, Inc, where his clients include Ethan Brown, Courtney Eldridge, Bill Eppridge, Aliya King, Amy Sullivan, and Jackson Taylor. Previously, Ryan edited several bestselling books for Little, Brown & Company, the Penguin Group, and Simon Spotlight Entertainment, which he helped create and launch. His opinions on books and writing have appeared in The New York Times, The Los Angeles Times, The Chicago Tribune, The Atlanta Journal-Constitution, Poets & Writers, and Publisher\'s Weekly.\n\nTestimonials\n\n"Ryan was savvy, focused, knowledgeable, and provided a great template for a winning proposal. My proposal sealed a deal with Penguin to publish my first solo book!" -- Bruce Frankel\n\n"I went home from Ryan\'s class feeling pumped, polished my proposal, and by morning, all the agents had responded. I now have a book deal and the perfect editor who completely gets my vision." -- Kate Torgovnick, author \n\n"Any aspiring writer should sign up for this class. RYan gives great insight into the do\'s and don\'ts in dealing with agents and editors in all genres." -- Mercedes Vizcaino\n\n"I came away enthused about the industry, about my prospects as a future author, and jazzed to have been surrounded by so many bright, creative peers." -- Emma Johnson\n\n"Ryan offers an insider\'s view of the publishing industry and, as an agent, provides a useful step-by-step guide. His classes are peppered with tips you won\'t find in a manual." -- Marissa Charles\n\n"Ryan is very experienced and knowledgeable. I left feeling much clearer about what I need to do to complete my proposal and get it to agents." -- Lisa Zamosky\n\n"With the help of Ryan and this class I was able to finish my nonfiction book proposal and signed with a fantastic agent!" -- Katie Sweeney\n\n"Ryan is clear, logical, bright, and very knowledgeable. He communicated openly and explained a vast range of information about what makes a good book proposal. He also offered meaningful insights into the publishing industry." -- Deborah Everett\n\n
LAST-MODIFIED;TZID=US-Eastern:20130523T134325
UID:event_8019@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130509T164401
DTSTAMP;TZID=US-Eastern:20130509T164401
DTSTART;TZID=US-Eastern:20130912T184500
DTEND;TZID=US-Eastern:20130912T214500
LOCATION:Mediabistro offices, New York, NY 475 Park Avenue South (at 31st)\n\n4th Floor\n\nNew York, NY 10016
URL:http://www.mediabistro.com/Nonfiction-Book-Proposal-crs8019.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:Blogging - ONLINE - Claire Zulkey - 4 sessions, $385
DESCRIPTION:CERTIFICATE Use this course to earn a certificate in Digital Journalism and Social Media Marketing.\n\nPRICE\n$385 ($360 for AvantGuild)\n\nCOURSE DETAILS\nA blog can help you stand out, whether you\'re an author building your marketing platform, a freelance writer creating an online portfolio of clips, or a business owner growing your customer base.\n\nLearn how to design, promote, and maintain a blog to build your authority as a writer, forge connections with an audience, or drive sales for your brand. \n\nIn this class, you will learn how to:\n\nChoose a blogging platform that\'s right for you\n\nDesign, organize, and archive your blog using categories, tags, and photos\n\nUse effective tagging, SEO writing, and comment management to develop an audience\n\nIntegrate social media platforms (Twitter, Facebook, Flickr, Digg, Stumbleupon)\n\nBuild connections with your blogging community with link sharing\n\nBy the end of class, you will have:A blog complete with a mission statement, profile page, a basic knowledge of HTML, and 8-10 blog posts.\n\nThe online classroom has several components:\n\nLessons: Learn new skills through video-based lessons\n\nDiscussion: Join a weekly live, interactive discussion via IM and video\n\nAssignments: Complete homework and receive instructor feedback\n\nForums: Exchange resources, meet peers, and ask your instructor questions\n\n\n\nINSTRUCTOR BIO\nClaire Zulkey is a contributor to the Los Angeles Times and AV Club. She is also the author of An Off Year. Claire\'s blog, Zulkey.com, is produced by NPR affiliate WBEZ. She lives in Chicago and she runs the literary humor reading series Funny Ha-Ha.\n\nTestimonials\n\n"Claire was very informative and fun! Her experience as a writer was inspiring, and she gave a ton of information for us to take away from the course. I didn\'t want the class to end, as I looked forward to it each week!" -- Julie Lemerond\n\n"Claire was one of the best instructors I\'ve had thus far at Mediabistro. She was extremely knowledgeable, gave good, solid feedback, and provided the collaborative learning environment I was looking for. She went above and beyond. I highly recommend her to anyone who wants to take this class." -- Tricia Chatterton-Goldrick\n\n
LAST-MODIFIED;TZID=US-Eastern:20130523T134325
UID:event_8022@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130515T120116
DTSTAMP;TZID=US-Eastern:20130515T120116
DTSTART;TZID=US-Eastern:20130912T210000
DTEND;TZID=US-Eastern:20130912T220000
LOCATION:Online 
URL:http://www.mediabistro.com/Blogging-crs8022.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:Copy Editing: Intermediate - ONLINE - Angela Watford - 6 sessions, $470
DESCRIPTION:CERTIFICATE Use this course to earn a certificate in Copy Editing.\n\nPRICE\n$470 ($445 for AvantGuild)\n\nCOURSE DETAILS\nSo you know a colon from a semicolon -- but how about an en dash from an em dash? This class is for those familiar with the basics of copy editing and ready for the next level. If you are a junior-level copy editor or have some editorial experience, this class will provide a deeper understanding of the rules that anchor style choices.\n\nIn this class, you will learn how to:\n\nUse more complex grammar and punctuation errors with a focus on proper comma usage\n\nEvaluate the merits of the popular style guides and other resources\n\nUnderstand the role and responsibilities of the copy editor\n\nFact-check\n\nJudge proper word usage\n\nBy the end of class, you will have: Copy editing skills to make consistent style choices in your editing or writing. \n\nAdmission Requirements:Apply with a note clearly stating your copy editing experience.\n\nBeginners: Check out our Intro class.\n\nThe online classroom has several components:\n\nLessons: Learn new skills through written lessons\n\nDiscussion: Join a weekly live, interactive discussion via IM and video\n\nAssignments: Complete homework and receive instructor feedback\n\nForums: Exchange resources, meet peers, and ask your instructor questions\n\n\n\nINSTRUCTOR BIO\nAngela Watford is a freelance copy editor for national magazines, websites, and publishing houses including BET.com, InStyle, Luckymag.com, Essence, and Glamour. She was formerly the deputy managing editor for Vibe Magazine and the copy chief for Star Magazine.\n\nAngela has held staff copy editing positions at Life & Style Weekly and Newsday. She is the founder of Eyes Dotted Professional Editing Services, which provides editing and writing services for businesses including Coca Cola and Carol\'s Daughter.\n\nTestimonials\n\n"This was a helpful, interesting, and sometimes challenging class that will sharpen your skills." -- Phyllis Sender\n\n
LAST-MODIFIED;TZID=US-Eastern:20130523T134325
UID:event_8002@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130506T120824
DTSTAMP;TZID=US-Eastern:20130506T120824
DTSTART;TZID=US-Eastern:20130912T200000
DTEND;TZID=US-Eastern:20130912T210000
LOCATION:Online 
URL:http://www.mediabistro.com/Copy-Editing-Intermediate-crs8002.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:Personal Essay Writing: Advanced - ONLINE - Liza Monroy - 8 weeks, $550
DESCRIPTION:\n\nPRICE\n$550 ($525 for AvantGuild)\n\nCOURSE DETAILS\nThis intensive 8-week online class is for experienced students who are ready to dig deeper and demand more from themselves and each other. We\'ll be looking at examples of published work from magazines, anthologies, and websites and discussing how they succeed. Students will generate and workshop short drafts of new ideas -- and work on revising longer work that has you stuck.\n\nIn this class, you will learn how to:\n\nIdentify what makes your experience compelling for others\n\nExplore the hidden narratives that can and should shape your work\n\nUse "ordinary" details and events to create extraordinary insights\n\nReshape your tale using the techniques of fiction while retaining the integrity of the truth\n\nApproach editors and submit your work\n\nBy the end of class, you will have:Five short pieces to expand into essays and at least one complete personal essay.\n\nStudents who have taken this class have been published in:The New York Times, Modern Love, Christian Science Monitor, Washington Post, Newsweek, Self, Salon.com, Runner\'s World, the San Francisco Chronicle, and the London Times.\n\nAdmission RequirementsApply with a note to explain your interest in this topic and goals for the course. Please include a two-page writing sample.\n\nThe online classroom has several components:\n\nLessons: Learn new skills through written lessons\n\nDiscussion: Join a weekly live, interactive discussion via IM and video\n\nAssignments: Complete homework and receive instructor feedback\n\nForums: Exchange resources, meet peers, and ask your instructor questions\n\n\n\nINSTRUCTOR BIO\nLiza Monroy is author of the novel Mexican High. Her articles and essays have appeared in The New York Times, The New York Times Magazine, The Los Angeles Times Magazine, Newsweek, Jane, The Village Voice, and Time Out New York. The daughter of a U.S. Foreign Service officer, she has lived, worked, and studied in Mexico, Italy, Holland, the Czech Republic, Greece, and the United States. Her writing has also appeared in anthologies including the New York Times The Best of Modern Love. She\'s been a travel writer for MTV and was recently awarded a residency by the Kerouac Project of Orlando. Visit her on the web at lizamonroy.com.\n\nphoto by Jeff Bachner\n\nTestimonials\n\n"Liza brings a wealth of knowledge. She suggested publications where our pieces would fit and has an address book of editors to die for. I sent my piece out the next day and it was published within a week." -- Tara Bishop\n\n  \n\n"The class gave me tools applicable to my whole life as a writer. It\'s like the course that keeps on giving!" -- Amy Nathan\n\n"I loved Liza\'s class. Her openness to share names and places for submissions was most welcome." -- Diane Singer\n\n"Liza\'s class was a gem. I gained invaluble insight and she was so full of knowledge and advice. She knows this market and wants to help you succeed." --  Amy Tucker Carroll\n\n"Liza\'s astute and efficient observations about material made for an engaging and beneficial class." -- Neil Gordon\n\n
LAST-MODIFIED;TZID=US-Eastern:20130523T134325
UID:event_7907@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130304T144747
DTSTAMP;TZID=US-Eastern:20130304T144747
DTSTART;TZID=US-Eastern:20130912T200000
DTEND;TZID=US-Eastern:20130912T210000
LOCATION:Online 
URL:http://www.mediabistro.com/Personal-Essay-Writing-Advanced-crs7907.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:Search and Online Marketing - ONLINE - Nate Cooper - 6 sessions, $470
DESCRIPTION:CERTIFICATE Use this course to earn a certificate in Digital Marketing, Ad Copywriting, and Social Media Marketing.\n\nPRICE\n$470 ($445 for AvantGuild)\n\nCOURSE DETAILS\nIf you don\'t come up at the top of a search, your audience may never find you. This course will teach you how to use SEO and search marketing, social media, and digital outreach methods to drive traffic to your website. You\'ll also learn how to optimize your sites for search engines and how social media exposure and links can leverage more exposure on Google and other search engines.In this class, you will learn how to:\n\nUnderstand the difference between SEO and SEM\n\nDetermine the most important factors of search rankings\n\nReport on web traffic and keep your website code clean\n\nReach out to bloggers and other webmasters to have them link to your site\n\nManage SEO and social media projects\n\nBy the end of class, you will have:An understanding of the factors that can get your website to the top of search engine results, and how to use social media and search marketing to drive traffic to your website.\n\nThe online classroom has several components:\n\nLessons: Learn new skills through video-based lessons\n\nDiscussion: Join a weekly live, interactive discussion via IM and video\n\nAssignments: Complete homework and receive instructor feedback\n\nForums: Exchange resources, meet peers, and ask your instructor questions\n\n\n\nINSTRUCTOR BIO\nNate Cooper is a blogging strategist and writer. Through his company, Pedestrian Consulting, he has led training for corporate clients including the Gap and NBC. He is a regular contributor to contently.com, and his writing has appeared on Mashable. Prior to this, Nate worked in event marketing for Apple.\n\n
LAST-MODIFIED;TZID=US-Eastern:20130523T134325
UID:event_7995@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130429T144837
DTSTAMP;TZID=US-Eastern:20130429T144837
DTSTART;TZID=US-Eastern:20130912T200000
DTEND;TZID=US-Eastern:20130912T210000
LOCATION:Online 
URL:http://www.mediabistro.com/Search-and-Online-Marketing-crs7995.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:Brand Writing - ONLINE - Derek Scheips - 6 sessions, $470
DESCRIPTION:CERTIFICATE Use this course to earn a certificate in Ad Copywriting or Public Relations.\n\nPRICE\n$470 ($445 for AvantGuild)\n\nCOURSE DETAILS\nWhether you\'re a brand manager, marketer, copywriter, or public relations representative, this course will give you the tools to create powerful, seamless messages across multiple platforms  and determine the most effective ways to communicate with your company\'s customer. Learn how and why people become loyal to certain brands and how to make adjustments that keep the company evolving along with the customer.\n\nIn this course, you will learn how to:\n\nIdentify core values & brand DNA\n\nPinpoint key competitors and conduct a SWAP analysis\n\nTell a seamless brand story across all collateral\n\nDevelop social media, email, and loyalty strategies\n\nKnow when brand partnership is an appropriate strategy\n\nBy the end of class, you will have:\n\nA brand writing dossier that includes a mission statement, a repositioning brief, email and social media examples, a sample press release, and a marketing proposal.\n\nThe online classroom has several components:\n\nLessons: Learn new skills through video-based lessons\n\nDiscussion: Join a weekly live, interactive discussion via IM and video\n\nAssignments: Complete homework and receive instructor feedback\n\nForums: Exchange resources, meet peers, and ask your instructor questions\n\n\n\nINSTRUCTOR BIO\nDerek Scheips has more than a decade of experience as a digital copywriter and web content strategist for global brands including Microsoft, IBM, Citibank, Sony, and Pfizer. At Ogilvy, Rapp Collins, MRM, Draft/FCB, and Wunderman, he\'s worked closely with teams to create copy that\'s compelling and compatible for Web 3.0.\n\nTestimonials\n\n"Derek\'s class was a very informative introduction to copywriting. Thanks to this course, I was able to secure several freelance copywriting clients within a week of our final project." -- Jennifer Clinehens\n\n"I appreciated Derek\'s experience and willingness to share what he\'s learned to give  us a leg up. His lectures were full of information that will be useful to me for a long time." -- Sally Moe\n\n"Derek is an exceptional instructor. He is extremely knowledgeable, resourceful, patient, and really wants his students to be successful. He provides the tools and information to help attain your web copywriting goals. Take his course!" -- Sandy Cogan\n\n"Derek is very friendly and approachable. He is very casual and always makes the chats fun. This was a very enjoyable class." -- Courtney Adams\n\n"Derek is a wonderful instructor. He is an expert in his field and relayed material in a clear, concise, and easy to understand fashion. He was a pleasure to learn from and I hope to take another one of his courses soon!" -- Lisa Plummer\n\n
LAST-MODIFIED;TZID=US-Eastern:20130523T134325
UID:event_7993@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130429T131523
DTSTAMP;TZID=US-Eastern:20130429T131523
DTSTART;TZID=US-Eastern:20130916T200000
DTEND;TZID=US-Eastern:20130916T210000
LOCATION:Online 
URL:http://www.mediabistro.com/Brand-Writing-crs7993.html?c=ical
END:VEVENT
BEGIN:VEVENT
SUMMARY:Twitter Marketing - ONLINE - Jim Hopkinson - 6 sessions, $470
DESCRIPTION:CERTIFICATE Use this course to earn a certificate in Digital Marketing and Social Media Marketing.\n\nPRICE\n$470 ($445 for AvantGuild)\n\nCOURSE DETAILS\nLearn how to maximize the impact Twitter can have on your business or personal brand. You’ll gain practical, hands-on knowledge about how to build your Twitter presence and engage in relevant conversations shaping your industry. We’ll cover essential skills including how to filter out the noise and focus on meaningful dialogue that’s appropriate for your business. We’ll demonstrate how to build audience by writing tweets that will get retweeted or shared with new groups of people. We\'ll also  review proven Twitter techniques for yielding conversions into page views and actual sales. You\'ll learn how to review analytics to measure your success, use hashtags to direct conversations, and optimize your tweet schedule to make sure you’re reaching your followers when they’re listening. In this class, you will learn how to:\n\nBrand yourself on Twitter using a keyword-rich bio, an authoritative tone, and a meaningful strategy\n\nOptimize your follower count and increase your targeted audience\n\nDissect the anatomy of a successful tweet\n\nUse TweetDeck, HootSuite, and other services to manage your tweet schedule\n\nIntegrate your Twitter strategy with Facebook, LinkedIn, and other social media platforms to maximize web presence\n\nBy the end of class, you will have:A well-crafted Twitter presence, a strategy for understanding and increasing your audience, and an in-depth understanding of the techniques that make Twitter a powerful social media tool.\n\nThe online classroom has several components:\n\nLessons: Learn new skills through video-based lessons\n\nDiscussion: Join a weekly live, interactive discussion via IM and video\n\nAssignments: Complete homework and receive instructor feedback\n\nForums: Exchange resources, meet peers, and ask your instructor questions\n\n\n\nINSTRUCTOR BIO\nJim Hopkinson is a former marketing director at Conde Nast Digital, where he managed the online marketing and social media strategy for Wired.com and oversaw community managers for The New Yorker, Vanity Fair, Glamour, and Teen Vogue. He spent 8 years in digital marketing for ESPN.com and Mobile ESPN. \n\nJim hosts a popular podcast called The Hopkinson Report, delivering conversations around new media, technology, and branding that teach people how to pursue their ideal career and lifestyle. His book Salary Tutor: Learn the Salary Negotiation Secrets No One Ever Taught You was published in 2011 by Grand Central Publishing, and his writing has appeared in the WallStreetJournal.com, Forbes.com, Monster.com, Yahoo Finance, and the New York Post.\n\nTestimonials\n\n"I can\'t stress enough what a great experience this was. Jim\'s professionalism and energy is what made this experience so positive. He provided content I could use immediately, and I have already increased my Twitter following because of it." -- Tracy Wetzel\n\n"Jim is Mr. Social Media. He leads the group with such dynamism, and explores every student\'s questions. He is an accessible, communicative, special teacher. -- Gayle Goodman\n\n"I learned much more than I bargained for in Jim\'s class. Jim\'s strategies helped me to get savvy, and I doubled my followers. Jim made sure we understood quality over quantity and to know your audience and have a strategy. I\'d definitely take another course with Jim, for sure!" -- Syndee Barwick\n\n
LAST-MODIFIED;TZID=US-Eastern:20130523T134325
UID:event_8015@mediabistro.com
CLASS:PUBLIC
CREATED;TZID=US-Eastern:20130509T103341
DTSTAMP;TZID=US-Eastern:20130509T103341
DTSTART;TZID=US-Eastern:20130916T200000
DTEND;TZID=US-Eastern:20130916T210000
LOCATION:Online 
URL:http://www.mediabistro.com/Twitter-Marketing-crs8015.html?c=ical
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