Program - Social Gaming Summit 2010

Program - Social Gaming Summit

8:45 AM
Registration begins/Expo Hall opens

9:45 AM
Morning Keynote 1: The Future of Social Gaming
Kristian Segerstrale, GM and VP of Playfish, will provide insight into the phenomenon of social gaming and how the integration of well known brands and innovations that unlock new game experiences will drive growth for large and small developers in this rapidly evolving space.


Kristian Segerstrale General Manager and Vice President Playfish @ksegerstrale

10:15 AM
Morning Keynote 2


Gareth Davis Platform Manager, Games and Mobile Facebook @garethdavis

10:45 AM
Break (Including two minute nationwide silence at 11am)

11:15 AM
View from the Top - Lessons from Leaders
In the past 12 months, we've seen the emergence of a few very large companies who are setting the standard in terms of driving user engagement and building games that entertain and delight massive audiences. Join us to hear some of the leading companies in the space share their thoughts on what it takes to drive deep engagement.


Paul LaFontaine SVP, Operations Playdom @playdom	Gilles Storme Head of EMEA Sales RockYou @GillesStorme	Peter Wexler Director of Strategic Partnerships TrialPay @TrialPay

12:00 PM
From Casual to Social
On the surface, casual and social games look very similar. Dig a bit deeper and you'll find there are some core differences between the two genres. How can successful casual games developers take advantage of the opportunity in social games? What can social games developers learn from casual games? We've assembled a group of leading casual games companies to share their thoughts on what's working and where the challenges are.


Dennis Ryan EVP PopCap @popcap_games

12:30 PM
Lunch for Full Conference Registrants

Sponsored by

2:00 PM
Small and Medium Social Games Developers - Strategies for Success
As some of the largest companies in the space continue to grow, what does that mean for small and medium developers? Is it game on or game over? What tactics can smaller developers use to counter the clout of the "big 4" in the space? Our speakers will share their thoughts on what it takes to be a successful small or medium sized social games developer.


Jussi Laakkonen CEO and Founder Applifier @jussil	Wilson Kriegel Chief Revenue Officer OMGPOP @omgpop	Louis Choquel Owner and CEO zSlide @lchoquel

Bret Terrill (Moderator) Blogger and Consultant Bret on Social Games

2:55 PM
Break

3:30 PM
Alternatives to Facebook
Facebook has been an important platform for the development of social games. But Facebook is no longer the only platform of interest to developers. What does it take to succeed building games off Facebook? Our panel of experts will share their views on what it takes to succeed with this strategy.


Brian Balfour Founder Viximo @bbalfour	Paul Bowen Director of London Office Offerpal @pgbowen	Alex St. John CEO hi5 @hi5

Jude Gomila Co-founder HeyZap @HeyZap	Atul Bagga (Moderator) Senior Equity Research Analyst, Gaming ThinkEquity @atulbagga

4:15 PM
Social Gaming and Mobile - Trends and Opportunities
The worlds of social and mobile continue to collide. What lessons will social games developers successfully apply to mobile? What can mobile games developers learn from social games developers? Join us for a lively conversation on this important topic.