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"Trending Topics in Data Collection and Targeted Marketing"
Jan 23, 2013, 6:00PM to 8:00PM
|Location||IAB Ad Lab, 116 East 27th Street (btw. Park & Lex), 7th Floor
New York City, NY
|Details||"Trending Topics in Data Collection and Targeted Marketing"
Registration is required to this free event, so please register soon at: http://cdasprivacy.eventbrite.com
Cowan, DeBaets, Abrahams & Sheppard LLP (CDAS) invites you to join us on Wednesday, January 23, 2013 from 6:00-8:00p.m. for a panel discussion targeting the most important legal and regulatory issues concerning the collection of internet and mobile data, which issues directly impact today’s digital marketing field.
This presentation will survey the current and evolving state of law and regulation impacting the collection and use of the trail of data that internet users leave as they navigate and transact with web and mobile sites, including an overview of litigation, pending legislation, FTC policies and international considerations. The speakers will also discuss current industry self-regulatory and certification efforts as well as technological products designed to address consumer concerns. Finally, the program will include suggestions for best practices and internal assessments and provide some practical ideas for companies who seek to navigate these often-uncharted waters.
Presented by CDAS partners Eleanor M. Lackman and Joshua B. Sessler, along with Sarah Hudgins, Director of Public Policy at the Interactive Advertising Bureau (IAB), this event will be held at the IAB Ad Lab, 116 East 27th Street (btw. Park & Lex), 7th Floor, in New York City. Refreshments will be served.
Please register soon as we expect this free event to fill quickly. Feel free to invite colleagues inside and outside your organization to register as well by forwarding the same email and link: www.cdasprivacy.eventbrite.com. Each attendee must register separately.
If you have any questions, please email Events@cdas.com.
We look forward to seeing you there.
|Venue||IAB Ad Lab, 116 East 27th Street btw. Park & Lex|