cynthia hack

New York, NY USA

18 Years Experience

Professional Experience

Marketing Executive: 15+ years of experience in brand positioning, sales management, strategic planning, media planning/buying and advertising. Expertise in digital, mobile and social media marketing, SEM, SEO and analytics (Omniture SiteCatalyst).

Expertise

Publisher 3 YearsSales Manager/Exec. 7 YearsOther, Specify 8 Years

Specialty

Fashion 4 YearsFitness 4 YearsBeauty 12 Years

Industries

Academia Teaching 5 YearsAdvertising agency 8 YearsMagazine - Large Consumer/National magazines 10 Years

Corporate Client List (# assignments last 2 yrs)

Conde Nast (1-2)
Hearst (1-2)

Associations

CEW

Other Work History

Publisher of Selecciones Magazine, Associate Publisher of Golf For Women Magazine, Ad Director of Fitness Magazine, Eastern Ad Director of Elle Magazine, Fashion Director of W Magazine, Associate Media Director at Universal McCann (Account: L'Oreal)

Technical Skills

Media Planning and buying; financial analysis; web analytics, web-site launch media strategy development

Computer Skills

Windows XP/Vista (proficient in Word, Excel, PowerPoint); well-versed in Omniture SiteCatalyst; Google Adwords Qualified Professional

Equipment

laptop

Work Permits & Visas

I am available to work anywhere in the U.S.

References

available on request