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Alex Weprin

Alex Weprin is a senior editor at Mediabistro. He has written about television for Broadcasting & Cable magazine, Cynopsis: Weekender and other outlets, and is a big New York Mets fan. You can follow him on Twitter at https://twitter.com/alexweprin

Don Graham: Biggest Mistake Was Promoting Brand Instead Of People, Like ‘Appallingly Young’ Ezra Klein

Washington Post CEO Don Graham says the big mistake he made when he was publisher was promoting the Post brand over the brands of some of the talented reporters and editors there. Graham made the comments in a discussion with USA Today publisher Larry Kramer at the Business Insider Ignition conference in New York.

“[TV networks] understand that personal brands are great, they want an experience built around personalities,” Graham said. “Newspapers like ours used to promote their internal personalities, and then for some reason shied away from it. When I was publisher, we promoted the brand more than the people, and I think that was a big mistake.”

One of those people is Post wunderkind Ezra Klein, who Graham had some kind words for, sort of. When talking about the paper’s coverage of the fiscal cliff, Graham said:

“One is a guy named Ezra Klein, who is disgustingly young, really appallingly young, but he runs a blog called wonkblog, and he and the people working for him pull together not just the politics, but the numbers that will happen on January 1 if the people that run our country can’t come together,” Graham said.

Good news Ezra, Don likes you! We think.

Spike Lee: My First Big Break

In the latest episode of mediabistroTV’s “My First Big Break,” we talk to legendary filmmaker Spike Lee.

While Lee is well-known for his movies, did you know that if it wasn’t for NBA superstar Michael Jordan and a pair of Nike Air Jordan sneakers, Lee–and Nike–might not be the icons they have become today? It all came down to a risky commercial shoot.

“So Michael Jordan could easily have said, ‘I can’t take a chance on this young gun, this young boy, just give me the reels of the top guys on Madison Avenue.’ But Michael Jordan didn’t do that,” the Red Hook Summer  director recalls. “For some reason, he decided to give me a shot. And the commercial I did with Michael Jordan ended up being some of the greatest campaigns ever in the history of advertising and Nike took off.”

For more videos, check out our YouTube channel and follow us on Twitter: @mediabistroTV

Ever Wondered What Happened to the Prop Oval Office From The Film ‘JFK’? Glenn Beck Bought It

Former Fox News host and GBTV founder Glenn Beck recently moved his studio from New York to Dallas, Texas.

One of the biggest benefits of being in Texas is the space. There’s lots of it. GBTV is putting that space to effective use, building out its studio in ways that could not be done in New York. Case in point: there is a full-size replica of the Oval Office, featuring replicas of The Resolute Desk and the Oval Office rug. Many of the props came from the set of Oliver Stone‘s film “JFK.”

Watch Beck show off his new studio in this exclusive video:

Glenn Beck: My First Big Break


In the latest episode of mediabistroTV’s “My First Big Break,” we hear from radio personality, author, former Fox News host and GBTV founder Glenn Beck. While he has found tremendous success across many different forms of media, did you know that he almost left the business to go to cooking school? If it wasn’t for a heart-to-heart conversation with his father, he may never have found his professional voice.

For more videos, check out our YouTube channel and follow us on Twitter: @mediabistroTV

Bonnie Fuller: My First Big Break


In the latest episode of mediabistroTV’s “My First Big Break,” we hear from HollywoodLife.com editor Bonnie Fuller. Fuller gained international acclaim as the editor of magazines such as Marie Claire, US Weekly and Cosmopolitan, but did you know that she started out as a beat reporter writing about sports clothes? Or that a friendship with an upcoming fashion designer named Tommy Hilfiger led to a meeting that would change her professional career? Watch below, as Fuller explains how she went from a young cub reporter, to one of the most powerful women in publishing.

For more videos, check out our YouTube channel and follow us on Twitter: @mediabistroTV

Bonnie Fuller On Moving From Canadian Media to New York Media

In the next installment of mediabistroTV‘s “My First Big Break,” we speak to Bonnie Fuller, the editor of HollywoodLife.com and former editor of magazines such as Marie Claire, Glamour and US Weekly. Below, Fuller shares some of the tribulations she faced when moving from Canada to New York.

Look for the full episode tomorrow afternoon.

Deborah Norville: My First Big Break


In the latest episode of mediabistroTV’s “My First Big Break,” we talk to “Inside Edition” anchor Deborah Norville. Now everyone knows her as the face of the syndicated CBS news program, but before she got her shot nationally, she started in Georgia, working at CBS affiliate WAGA. As for her break, it came before she even graduated from college, and involved a little bit of luck, and former President Jimmy Carter.

For more videos, check out our YouTube channel and follow us on Twitter: @mediabistroTV

BuzzFeed’s Jonah Peretti On What It Means To Go Viral, And How BuzzFeed Taps Into The Zeitgeist

BuzzFeed is all about the social web, and taking advantage of the viral nature of news. In part two of our “Media Beat” interview with Jonah Peretti, the BuzzFeed co-founder talks about how his company looks at “viral” content.

“If you get a million views by buying the homepage of YouTube, and you paid a million dollars for a million views, that is very different than if you are a kid who made some funny video in your basement and shared it with a few friends, and that spread through word of mouth to millions of people,” Peretti says.

Part 1: BuzzFeed’s Jonah Peretti: ‘Our Reporters Are Doing the Kind of Work Reporters Love to Do’

For more videos, check out our YouTube channel and follow us on Twitter: @mediabistroTV

Dan Rather: My First Big Break


In the latest episode of mediabistroTV’s series “My First Big Break,” we speak to HDNet “Dan Rather Reports” anchor and former “CBS Evening News” anchor Dan Rather. Did you know that if it weren’t for a hurricane that struck near Galveston, Texas, he might never have had his shot at working in network news? That among other things, he had to deal with thousands of snakes in order to report on the story? That he helped create a weather-reporting graphic that has become ubiquitous on TV news? Below, Rather talks about the event that brought him to the attention of CBS in New York, and changed his professional life.

For more videos, check out our YouTube channel and follow us on Twitter: @mediabistroTV