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CNN Radio Launches Road Trip Series

CNN Radio is launching a summer-long cross-country road trip to find out what’s interesting and otherwise boring for ordinary Americans. Throughout July, two teams will travel east to west to produce an audio series that looks at the 2012 election called “Embed America.” The northern route is an all-female cast that includes reporters Lisa Desjardins, who is based in Washington, and Emma Lacy-Bordeaux. The northern route is a boys club that includes John Sepulvado, Gavin Godfrey and Jonathan Binder.

From Miami to Los Angeles, and Maine to Montana, Embed America focuses on key election issues deemed important by iReport, the network’s global participatory news community. Topics flit from national importance to local concerns. Users can follow the Embed America routes and read stories such as candidate apathy up north and Miami’s explosive Second Amendment debate.

 

Mediabistro Event

“Vine: Create Quick Social Video to Market Your Brand” Webcast is Today at 4 pm ET

Bring your Twitter efforts and information to life with this popular video app. Find out how in our Vine webcast taking place today, June 19, from 4-5 pm ET. Gemma Craven (left), EVP, New York group director of Social@Ogilvy, will discuss how her team has created interactive videos for brands to get their message heard. Register soon.