TVNewser FishbowlNY AgencySpy TVSpy LostRemote PRNewser SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Diminishing Returns

After so many switched jobs, the best thing GQ‘s Ana Marie Cox has going for her is her large Twitter following. But, as we reported before, she’s been losing thousands of followers (she has lost approximately 9,000 since that last post), but there’s more: The people who are following? They’re not clicking on her self-promotional Tweets, like this YouTube video here — only 300 people watch.

That’s .02%.

Mediabistro Course

Book Promotion and Publicity Boot Camp

Book Promotion and Publicity Boot CampDevelop a plan for your book's success in our online boot camp, Book Promotion & Publicity! Starting November 3, publishing and publicity experts will teach you the best practices for a successful book launch using various promotional techniques. Register before October 3 to get $50 OFF with early bird pricing. Register now!