If you thought Howard Kurtz went to The Daily Beast so he can finally get invited to Tina Brown‘s A-List cocktail parties, maybe he’s trying to get into the Playboy Mansion by doing this: Writing for Playboy.

The March issue features Kurtz writing about the National Enquirer, nestled between spreads of Miss March Ashley Mattingly and cover girl Winter Zoli. Since Kurtz is King of the Self-Pimps, it only makes sense that he has fond admiration for the pimp of all pimps, Hugh Hefner.