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Kiplinger Adds Audience Development Specialist

Amy Pollak has been named audience development specialist for Kiplinger, responsible for the publication’s engagement through social networks.  She will also assist in developing and implementing strategy related to social media and internal integration. Pollak previously served as research coordinator and online channel editor at Kiplinger.

Mediabistro Course

Social Media 201

Social Media 201Starting October 13Social Media 201 picks up where Social Media 101 leaves off, to provide you with hands-on instruction for gaining likes, followers, retweets, favorites, pins, and engagement. Social media experts will teach you how to make social media marketing work for your bottom line and achieving your business goals. Register now!