Politico‘s relatively new SVP of Advertising Mark Walters lasted roughly seven months. Last May, Politico snatched him away from CQ Roll Call. Now he’s headed to National Journal. As we recently reported, Politico just hired Peter Cherukuri away from HuffPost to be their new SVP of Advertising. Looks like no love was lost on Walters, even if he did flee for a competitor.
Something smells fishy, no?
Last May, CQ Roll Call took the high road. In a statement, they thanked him for his service. Politico’s Roy Schwartz, meanwhile, wrote the following in an internal memo, in which he gushed about Walters.
“Mark brings 20 years of online and print sales leadership and his unique background in understanding both the DC and National Influencer market will help our clients develop messaging inside DC and nationally. Mark will report to me and will head up our world class advertising sales team.”
A note from NJ‘s Chief Revenue Officer Poppy McDonald.
From Poppy MacDonald:
“We are thrilled to announce that Mark Walters will be joining the National Journal team as Associate Publisher and Senior Vice President. He will be replacing Connie Sayers who was recently promoted to publisher of Government Executive Media Group, Atlantic Media’s b-to-b, which covers the executive branch of government. Mark has a strong background in digital media and brings a tremendous breadth of experience to this position. Mark comes to us from POLITICO where he served as Senior Vice President of Advertising and Marketing Services. Prior to that Mark served as Senior Vice Present and Group Publisher at CQ Roll Call. He has a track record as an innovator in the field, and I’m confident that he will be an excellent asset to our team.”
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