TVNewser FishbowlNY AgencySpy TVSpy LostRemote PRNewser SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

New WaPo Mag Features Cater to Young, Urban Techies -Also More Pictures!

WaPo Mag“Known for its smart and entertaining stories about the interesting people, places and events that make the Washington region unique, The Magazine will now also showcase photographs, graphics, and content that is more applicable to readers’ daily lives.”

That’s the way WaPo is describing the changes they made to their Sunday magazine. Translation: less boring words, more pretty pictures. The first post-redesign WaPo Mag comes out April 6, with five shiny new features aimed at that “young, urban professional” demo we’ve been hearing so much about:

  • Just Asking—Behind-the-scene interviews with notable Washingtonians
  • Apptitude—Reviews of new apps for your home, travel, or health and fitness
  • Plate Lab—Food editors Joe Yonan and Bonnie Benwick translate restaurant dishes into recipes to try at home
  • Crunched—Data-driven statistics about the region
  • Street Smart—Spotlights the current places to be, shop or socialize on a block or neighborhood

WaPo is debuting a new combined Sunday Arts & Style section this week as well. Read the whole announcement after the jump….

The Washington Post today announced updates to its Sunday feature sections to enhance the weekend reader experience. Beginning April 6, the Arts and Sunday Style sections combine into one robust source of arts and culture coverage with even more original Post reporting, and The Washington Post Magazine gets a modern look and larger format with space for more stories and new standing features.

“We are always focused on our readers, and these changes are a real response to what they wanted,” said Liz Seymour, executive Features editor at The Washington Post. “The Magazine has a beautiful new design with a mix of narrative, photos and graphics, and we’re improving the Arts & Style section without cutting any content.”

The new Arts & Style section will be more visual in print and online bringing together arts and popular culture coverage with stories about theater, dance, movies, art, exhibits and the people behind them. In addition, readers will continue to find Book World, Weddings, and the Style Invitational.

Known for its smart and entertaining stories about the interesting people, places and events that make the Washington region unique, The Magazine will now also showcase photographs, graphics, and content that is more applicable to readers’ daily lives. New features include the following:

  • Just Asking—Behind-the-scene interviews with notable Washingtonians
  • Apptitude—Reviews of new apps for your home, travel, or health and fitness
  • Plate Lab—Food editors Joe Yonan and Bonnie Benwick translate restaurant dishes into recipes to try at home
  • Crunched—Data-driven statistics about the region
  • Street Smart—Spotlights the current places to be, shop or socialize on a block or neighborhood

Reader favorites—such as Date Lab, @WorkAdvice, Tom Sietsema’s Dining, Going Out Guide, Gene Weingarten’s Below the Beltway, and the crossword—will continue to appear in The Magazine.

Mediabistro Course

Content Marketing 101

Content Marketing 101Starting September 8, get hands-on content marketing training in Content Marketing 101! Through a series of webcasts, content and marketing experts will teach you the best practices for creating, distributing and measuring the results of your brand's content, including how to develop a content marketing plan, become a content marketing and more. Register now!