This weekend on PoliOptics, Adam Belmar and Josh King have an exclusive interview with Scott Sforza – the man behind the imagery of the George W. Bush administration and now infamous “Mission Accomplished” banner.  For the first time ever, Sforza details the real story behind the banner and event aboard the USS Abraham Lincoln that came to (re)define the Iraq War.

Considered the godfather of political image gurus, Sforza revolutionized the way the American presidency interfaces with the media.  Tune into SiriusXM POTUS Channel’s PoliOptics this Saturday at 12p & 6p ET for his story and insight into the West Wing.