TVNewser FishbowlNY AgencySpy TVSpy LostRemote PRNewser SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

‘This Week’ EP Jonathan Greenberger Joins Mike Allen at POLITICO’s ‘Open Mike’

In the most recent installment of POLITICO’s “Open Mike” series, Playbook editor Mike Allen sat down with ABC’s “This Week” executive producer Jonathan Greenberger to discuss how the format of “This Week” has changed and how Greenberger ‘imagines’ the ‘viewer.’

“On some level, I imagine my parents,” answered Greenberger. “I grew up in Columbus, Ohio. My parents are still back there. They’re busy during the week and I know they care a lot about the news but I also know during the week, they don’t have a lot of time to invest in the news. So on Sunday morning when it’s a quiet time in the week, they can put on an extra pot of coffee and be a little reflective.”

 

WATCH:

Mediabistro Course

Social Media 201

Social Media 201Starting October 13Social Media 201 picks up where Social Media 101 leaves off, to provide you with hands-on instruction for gaining likes, followers, retweets, favorites, pins, and engagement. Social media experts will teach you how to make social media marketing work for your bottom line and achieving your business goals. Register now!