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Geekdom

Excellence In Opportunistic Marketing Award Goes To…

By Greg on May 29, 2008 10:14 AM

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…Geek Squad, which plans to deliver Sex and the City “relief packets” to all straight men dragged to the theater to watch Carrie Bradshaw and Co. this weekend. The packets include four quarters for video arcades and a list of SATC-themed excuses for getting up and leaving for loooong stretches of the film.

A cute idea, and a stroke of PR brilliance for Geek Squad.

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