The Venice outfit that made a name for itself with animated political parodies is extending its reach into a most unlikely domain: the children’s book world. Sort of like The Onion publishing cookbooks.

Be that as it may, the initial iPad product options from JibJab Jr. are The Biggest Pizza Ever, about a kid who causes major pizza pie problems in his hometown, and The Alphabet Wrangler, which charts the attempts of a youngster to round up letters that have escaped from a book. And here’s the really cool part:

With a few taps and swipes, parents can easily create a JibJab Jr. book with their child’s face, name, gender and skin color, then drop them into the center of the action of a beautifully illustrated and animated tale.

A new title will be added each month, starting in September with the underwater adventure Ocean Commotion. Beyond the free initial bundled first book, titles run $3.99 if ordered under the monthly plan and $7.99 individually.