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LitFest Pasadena This Saturday

Pasadena’s first community-wide book festival is launching this Saturday. The free event will feature local authors and publishers in readings and panel discussions, as well as children’s activities, music, theater, and best of all, food trucks.

Pulitzer Prize winner and Pasadena resident Jonathan Gold will be in attendance for a little sit down chat with KPCC book critic David KipenLarry Wilson, event co-founder and public editor of the Pasadena Star-News, will interview award-winning novelists Janet Fitch and Michelle Huneven. And then there’s a panel discussion on L.A. Noir led by best-selling mystery writer Denise Hamilton. Find the full schedule here and here.

LitFest runs from 9:30 a.m. until 5 p.m. in Pasadena’s Central Park.

Mediabistro Event

“Vine: Create Quick Social Video to Market Your Brand” Webcast

Bring your Twitter efforts and information to life with this popular video app. Find out how in our Vine webcast taking place tomorrow, June 19 from 4-5 pm ET. Gemma Craven (left), EVP, New York group director of Social@Ogilvy, will discuss how her team has created interactive videos for brands to get their message heard. Register today.