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Pen Smart Features for Psychology Today

You don’t need a Ph.D. to write for Psychology Today (and you don’t necessarily have to quote one either). The magazine, which once was the pub of the American Psychological Association, went from dry, clinical research to fresh, accessible writing thanks to the efforts of EIC Kaja Perina. So, don’t worry if you’re not an authority in the world of psychology. As long as your ideas and writing are fresh, you could land a byline.

The magazine publishes bimonthly, so it isn’t dependent on breaking news. “We can’t be fast, so we try to be smart. We always want to look at what’s causing a particular trend,” said Perina.  You can also break into the pub by pitching the mag’s blogs. “We’re interested in everything that touches on human behavior, on how we relate to the world,” she said.

Read more in How To Pitch: Psychology Today. [subscription required]

Mediabistro Event

“Vine: Create Quick Social Video to Market Your Brand” Webcast

Bring your Twitter efforts and information to life with this popular video app. Find out how in our Vine webcast taking place tomorrow, June 19 from 4-5 pm ET. Gemma Craven (left), EVP, New York group director of Social@Ogilvy, will discuss how her team has created interactive videos for brands to get their message heard. Register today.