Richard Rushfield formerly of LAT, formerly of Gawker, penned a piece about his time in a team of major metropolitan journalists trying to figure out the deal with LonelyGirl15.

Rushfield writes:

In the end, working with a team of heroic researchers who came together online, we cracked the case and I was able to bring lonelygirl to justice. Through a painstaking sting operation, we were able to establish a connection between lonelygirl and the world’s premiere talent agency, proving that Bree was in fact a fictional creation. After a long, grueling hunt, I found myself early one morning sitting across a conference table from Jessica Lee Rose, the brilliant young actress who portrayed Bree in the series.

At that pre-dawn meeting, followed by a round of interviews with dozens of reporters from around the world, it became very clear that what lay ahead of us all was one of the most confused, misguided-one might even say retarded-chapters of human history. The internet age had brought forth episodes of buffoonery the likes of which our forefathers could only have dreamed.

Whole post is here.