All kinds of people are already on board for Variety’s Sports Entertainment Summit at the Loews Hollywood Hotel July 12, including ex-Laker Rick Fox, CAA agent Becky Sendrow, Grantland’s Bill Simmons and NBC Summer Olympics correspondent Michelle Beadle.

Today, the publication announced that in addition to making a keynote address, AEG president and CEO Tim Leiweke will receive its inaugural Sports and Entertainment Leadership Award:

Under Leiweke’s guidance over the last 17 years, AEG has become one of the world’s top presenters of sports and entertainment across its varied venue, live event and professional sports franchise ownership interests… As owner of the LA Kings, AEG recently gave the city a momentous victory with the team winning the Stanley Cup for the first time in its 45-year franchise history.

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Spike TV, the independent network that makes its name with lotsa wrestling (“Ultimate Fighter”), girlie shows and re-runs of “Star Trek,” is moving into the big leagues with a new TV series about the Irish mobs, according to the Hollywood Reporter.

The network, which is supposedly targeting 18-to-34-year-old guy’s guys, has ordered a two-hour drama pilot from executive producers Dana White and Tom Lynch that will be directed by feature director Walter Hill.

The untitled project, from MGM Television Entertainment, centers on the explosive fallout when a Boston mob boss vacates his position and rival factions face off in a battle to control the streets.

It will be the first scripted project for White, who serves as UFC president and, whaddya know, hosts Spike’s series “The Ultimate Fighter.”

White, who lived in Boston for 10 years, said he came up with the idea about three years ago and brought Chris Bertolini (“The General’s Daughter”) on board to write the script. The duo connected through their mutual reps at Endeavor.

White added that the project is a good fit for Spike. “I know who I’m catering to, and that’s 18-to-34 year-old males who are the ones watching Spike TV,” he said. “We’re going to push the limits on this show, like ‘Nip/Tuck’ and ‘The Shield’ — violence, sex, bad language. We’re going to see how big Spike’s balls are on this one.”