Reporting about Netflixed: The Epic Battle for America’s Eyeballs, due in stores Thursday, AP technology writer Michael Liedtke wasn’t too sure about at least one of the tidbits passed on by author Gina Keating. So he decided to check it out:

According to the book, [Netflix co-founders] Reed Hastings and Marc Randolph flew to Seattle sometime in 1998 to meet with Amazon.com Inc. CEO Jeff Bezos. The topic of discussion: a possible partnership. At one point, Hastings proposed that Amazon buy Netflix, only to be disappointed when Bezos offered a mere $12 million.

Netflix spokesman Jonathan Friedland told The Associated Press that the Amazon anecdote was “totally untrue.” Amazon declined comment.

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In this episode of Cubes, we take a behind-the-scenes tour of Audible.com. The Amazon-owned audiobook company is headquartered in the heart of Newark, NJ and its office has played host to Jeff Bezos and George R.R. Martin, among other literary luminaries, as well as a ton of top-flight voice actors who narrate Audible’s books in state-of-the-art studios.

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Levy: For a special book, do you still want to read the physical book?

Bezos: No. No, in fact, I now … I kind of am grumpy when I am forced to read a physical book. Because it’s not as convenient. Turning the pages … I didn’t know this either, until I started using the Kindles a couple months ago, I mean a couple years ago, I didn’t understand all of the failings of a physical book, because I’m inured to them. But you can’t turn the page with one hand. The book is always flopping itself shut at the wrong moment. They’re heavy. You can only take one or two of them with you at a time. It’s had a great 500-year run. [Audience laughter.] It’s an unbelievably successful technology. But it’s time to change.

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Elsewhere in the bar, former Miramax founder Harvey Weinstein ambled in, but refused to say anything to reporters. “I’m not talking to anyone up here,” he said before joining Wendi Deng‘s table.

Amazon’s Jeff Bezos, Gamco Investors Mario Gabelli, NBA commissioner David Stern, ICM’s Chris Silbermann and Page 1 Media’s Isaac Lee were spotted.

Earlier Google. co-founder Sergey Brin lauded the search engine deal they have with Yahoo, saying Yahoo was a “good company with good people,” but he deferred all other questions to Yahoo! chairman Jerry Yang, who is due into Sun Valley today.

Brin was also approached by Sony Corp.’s Katsumi Ihara who wanted to discuss TVs, but Ihara was thrown for a loop when he was told the screen Brin usually used was a Toshiba.

Also, the mystery continues. Just who is Ken Starr? The journos in Sun Valley were all convinced it was the former prosecutor who had a Jones about Bill Clinton. When confronted, this Starr denied any connection to that Starr, who is currently Dean of Pepperdine Law School. But he refused to disclose who or what Starr & Co. actually does.

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