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Posts Tagged ‘Portfolio’

The Folio: 40 Announced

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Folio: magazine, not to be confused with Conde Nast’s money-loser Portfolio, makes some list of magazine world influentials or top folks or something like that:

The 2008 FOLIO: 40
Our annual list of magazine industry influencers and innovators.
Welcome to the 2008 FOLIO: 40—the oldest, most comprehensive and most
distinguished compilation of its kind. As always, we’ve spent the lastyear examining the entire industry, as well as a few markets that
intersect it, for individuals who best represent an increasingly
multifaceted media landscape.

Multifaceted landscape? Like mountains and ditches? Anyway, the Californians who made the list are

Michael Arrington, founder of TechCrunch, which is a blog, not a magazine.

The Spears Family, without whom magazine editors would be desperate. Fun fact:

A Britney tabloid cover, on average, equals 1.28 million in newsstand sales; OK!’s Jamie Lynn scoop sent the magazine over the million mark for the first time.

Owen Van Natta and Jordan Hoffner, of YouTube, which is also not a magazine. They told magazine editors to give up on their own ideas for social networking:

Your audience already uses Facebook and YouTube and isn’t going to migrate to your site.

Folio: also thinks that Eric Mika, SVP, Publishing Director, The Hollywood Reporter, is someone to watch.

Media Wire Daily called the list a “stroke job”. Nice.

Natalie Zee Drieu, Sr. Editor at Craft, is very happy with her award, which is the right response.

Mediabistro Event

“Vine: Create Quick Social Video to Market Your Brand” Webcast

Bring your Twitter efforts and information to life with this popular video app. Find out how in our Vine webcast taking place tomorrow, June 19 from 4-5 pm ET. Gemma Craven (left), EVP, New York group director of Social@Ogilvy, will discuss how her team has created interactive videos for brands to get their message heard. Register today.

Portfolio–Here, There and Everywhere

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Portfolio, Conde Nast’s new business magazine, has officially launched.

Senior writer Amy Wallace (formerly with the LA Times) profiles Relativity Media’s Ryan Kavanaugh, a 32-year-old dealmaker, who gets Wall Street to invest in Hollywood.

Nancy Haas has a piece about Maroon 5′s big bucks backer.

Posh Spice is a fashion brand killer: she makes everything look bad, according to Fashion Inc.

The Culture and Lifestyle section doesn’t grab us, but then, we’re broke.

Job of the Week gives us a designer of doll clothes, and a video game artist.

The website offers the weakest drawings of the blog writers. Are they all really that ugly?

Jeff Jarvis weighs in. He also continues his appreciation of Amanda “Not a Journalist” Congdon.

FKC calls it an exciting new outlet.

Dealbreaker takes some credit.

Celebrity News sniffs at the lack of, well, celebrities.

Jossip is unimpressed, due to the lack of mention of same.

Tim Swanson: Blogger With Portfolio

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Portfolio, Conde Nast’s new business mag, has snared Tim Swanson as their blogger for all things entertainment. Swanson was at Variety before becoming West Coast bureau chief of Premiere. Swanson’s newest book, A Lifestyle Is a Terrible Thing to Waste, about HBO’s Entourage, comes out this fall.

Amy Wallace and Claire Hoffman were already snatched up as staffers.

Claire Hoffman Diversifies Her ‘Portfolio’

ggw.jpgWe knew it was too good to last. FBLA hero and LAT-smut-beat reporter Claire Hoffman is leaving the paper to join Conde Nast Portfolio.

Here’s a release the mag giant sent out. Print it out on soft paper, and you can use it to sop up your tears:

Claire Hoffman has been named a contributing editor at Conde Nast Portfolio, it was announced today by Joanne Lipman, Editor-in-Chief of the magazine. Her appointment is effective immediately.

Ms. Hoffman joins Conde Nast Portfolio from The Los Angeles Times where she was a staff writer covering Hollywood and the adult entertainment industry. While at the Times, she wrote “Baby Give Me a Kiss,” a profile of Girls Gone Wild mogul Joe Francis. That story, which began with Francis’ assault on Claire and ended with his alleged rape of an 18-year old girl on the back of a roving party bus in Chicago, broke records on the LA Times website for the most page views. Prior to the Times, Ms. Hoffman worked as an intern and a freelance reporter for The New York Times, where she contributed reporting to a Pulitzer-prize winning series that investigated fraud and death by the American freight railroads.

Ms. Hoffman is currently working on a book about her childhood growing up in the Transcendental Meditation movement in rural Iowa, where her meditations were graded and enlightenment expected.

Ms. Hoffman holds an MA in religious studies from the University of Chicago Divinity School and another MA from the Columbia School of Journalism. She lives in Hollywood.