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Ad Agency Thinks It Invented Product Placement

Delaware-based advertising agency Denizen scored a patent for product placement back in 2005. And now, The Hollywood Reporter explains, the delusional little company is suing a media agency called Mindshare for “stealing an idea to integrate a brand of Vaseline into a Lifetime miniseries called Maneater.”

Richard Rushfield of Gawker took the time to read the patent, and has posted it on the Gawker site. He declared:

This legalistic rabbit hole’s silliness is so profound that it makes us think that it might be time to throw the entire judicial system out the window and muddle by on mob rule for a few decades.

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Lauren Berger Writes New Book for Young People Entering "Real World"

Lauren Berger Welcome to the Real WorldCareer Expert, Lauren Berger, releases her second book, Welcome to the Real World: Finding Your Place, Perfecting Your Work, and Turning Your Job Into Your Dream Career (Harper Business), on April 22nd. In this book, Berger shares everything she wishes someone told her after graduation. Her book is the essential guide to anyone starting their first, second, or third job. She encourages readers to be fearless, step outside of their comfort zones, and go after what they want.