And Now Back to Our Regularly Scheduled Print Demise

newspapergg.jpgWe’ve been so focused on the catastrophic collapse of the U.S. economy and the sometime suspension of certain presidential campaigns that it’s been awhile since we touched base with the demise of print journalism. To wit, here’s a new theory as to why newspapers are struggling to make the transition to online — look no farther than the most-emailed list!

The majority of Internet readers aren’t looking for a comprehensive news report that is incredibly expensive to produce. Need evidence? Just look at the top-viewed stories…The top-viewed stories don’t reflect the work of 600-plus journalists busting their asses around the world. That’s just not valued by Internet readers…I would argue that they would rather read commentary (the reason why the Huffington Post has been so successful) and celebrity and crime news.

MEDIABISTRO EVENTS

Get Social Media Marketing Secrets from Experts

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.