Video

Wall Street Journal Launches YouTube Channel and New Lifestyle Show ‘Off Duty’

The Wall Street Journal joins a growing list of publications that are launching dedicated YouTube channels.

The channel will feature on-demand content from WSJ’s growing video programming. In conjunction with the launch, the channel will showcase, “Off Duty,” a daily lifestyle show based on the eponymous section of WSJ Weekend. The show, hosted by WSJ reporter Wendy Bounds, will air each business day at 6 p.m. ET on WSJ.com and WSJ Live, the paper’s video app, followed immediately by on-demand availability on YouTube and additional channels. Live episodes begin Monday, February 6.

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MEDIABISTRO EVENTS

Get Social Media Marketing Secrets from Experts

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.

App Advice from Time.com’s General Manager

At Mediabistro’s Publishing App Expo, we interviewed Craig Ettinger, the general manager at Time.com.

In the video clip embedded above, he shared tips for publishers looking to put their content on smartphones, tablets and other mobile devices.

Here’s more about his career: “Ettinger was named General Manager for TIME.com in October 2010, overseeing site strategy, business development and product development, including all mobile initiatives. Ettinger previously worked as V.P. of Marketing & Operations for TIME.com. He joined TIME’s finance team in 1999. Before joining TIME, Ettinger worked at Salomon Smith Barney focusing on media and telecommunications.”

Number One Ranking for Online Sports Video Service, CineSport

CineSport provides video highlights and other features to more than 70 top websites, including the New York Post.

CineSport, already the number one online sports programming service, was named tops in the comScore Video Matrix Sports category for May, its second consecutive monthly victory.

The number one position places CineSport ahead of Yahoo! Sports and ESPN for total unique video views. 

“CineSport’s goal is to create quality and contextually relevant video programming with and for our partners,” said Gregg Winik, CEO and founder, CineSport. “Our comScore ranking is a direct result of the content we create, our publisher partnerships and the distribution network that we’ve built.”

The company’s sports content includes local and national sports highlights, features, and in-depth local sports reports produced in association with its media partners.

College Humor Co-Founder On Condom Ads, BustedTees and Google Copyrights

In part 3 of our Media Beat interview with College Humor co-founder Ricky Van Veen, we discuss how to monetize web video.  It used to be “don’t mess with the video”, but these days there can be good ads that complement the video.  Ricky discusses further.

Ricky reveals that they’re focused on content, but have an eye for emerging types of advertising and even areas like virtual goods. Check out part 1 here!

College Humor’s Ricky Van Veen: ‘How Do You Stay Relevant In The Comedy World?’

If you’ve ever laughed your ace off watching a random Jake and Amir skit your friend showed you, you probably went on to watch the entire series. It’s that good. With more 85 million video views a month, a successful Tumblr page and two of the most recognizable web-based comedy talents ever, CollegeHumor.com is helping New York-based IAC laugh all the way to the bank.

One of the co-founders, Ricky Van Veen, stopped into the mediabistro.com offices a couple weeks ago for our video series Media Beat. We began by talking about how the 11-year-old site is growing up.

Part 2: College Humor Co-Founder: Celebrity Retweeting Doesn’t Guarantee Traffic As Well As Facebook Sharing

Gay Advocacy Groups Demand City-Sponsored Ad Be Pulled

Watch this ad currently being aired by the New York City Department of Health and Mental Hygiene. Disgusted at the way it depicts gay men? Or maybe you’re just happy that the ad is out there. These two views appear to sum up the reaction to the spot, titled “It’s Never Just HIV,” part of the city’s campaign against a growing sense of indifference toward what it’s like to live with HIV.

Because the spot uses stark images and stats (people with HIV are “28 times more likely to contract anal cancer”) the public reaction has been extremely dichotomous. Sumathi Reddy, a Metropolis contributor at The Wall Street Journal touched on the controversy last night, but FishbowlNY decided to go a bit deeper. We spoke to Dr. Monica Sweeney, Assistant Commissioner for the Bureau of HIV/AIDS Prevention and Control, which operates under the NYC Department of Health, and Krishna Stone, Assistant Director, Community Relations for New York’s Gay Men’s Health Crisis (GMHC) about the role of media when taking on such a sensitive subject.

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NBC’s Recipe For Broadcasting The Macy’s Thanksgiving Day Parade

When thinking about Thanksgiving most people picture turkey, stuffing, and cranberry sauce — the other trimmings are all a matter of preference.  The other turkey day staple that has found its place in American homes is the Macy’s Thanksgiving Day Parade.  Starting at Central Park West and ending with an appearance by Santa Claus at Herald Square, NBC cameras follow every moment of the celebration.  Although you may only see the three hours showcased on live TV, there is a ton of preparation that goes into broadcasting the event.  Check out how NBC’s personnel prepares for the big day in their “Before the Balloons” video below:

The NYC Marathon Is A Sprint

Most runners have to train for months to finish the New York City Marathon in under five hours.  This past Sunday, Ethiopia’s Gebre Gebremariam won the marathon with a time of 2 hours, 8 minutes, and 14 seconds.  Not bad… but thanks to some time lapsed footage courtesy of the MTA, FishbowlNY was able to complete the 26-mile jaunt in one minute and 40 seconds.  Talk about running an efficient two-minute drill.

Video: Time‘s Stengel Interviews Halperin, Heilemann

There has been a lot of talk this week about Mark Halperin and John Heilemann‘s book Game Change this week, and what Sen. Harry Reid may or may not have said about Barack Obama.

In a video interview with the authors, Time magazine executive editor Rick Stengel gets to the bottom of the story and learns how and why Reid encouraged Obama to run for president.

Happy Holidays From Our Family To Yours!

Alan Meckler, CEO of mediabistro.com’s parent company WebMediaBrands, may be all doom and gloom as the Ghost of Christmas Future, but Mediabistro founder Laurel Touby still wants to wish happy holidays to you and yours. And as we head into a new year and a new decade, we’re hoping 2010 won’t suck as much as 2009.

And may we offer some advice to those wanting to get into the media in the coming year? Check out our job listings before you do anything extreme.

Wishing you a peaceful holiday season and a very happy, creative and productive New Year, from FishbowlNY and the whole Mediabistro.com family!

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