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Conan Faces Steep LinkedIn Battle

It’s been a few days now since Conan O’Brien set up a LinkedIn profile and declared his intention to topple Sir Richard Branson‘s status as the site’s most followed Influencer. So how is Coco doing?

Well, it depends how you look at it. On the one hand, O’Brien at press time is sitting at 4,511 LinkedIn followers while the billionaire British entrepreneur has 2,639,363.* On the other, Jay Leno is nowhere to be found on LinkedIn and Tonight Show successor Jimmy Fallon has a bizarre and perhaps not even official LinkedIn presence, with the Influencer faucet yet to be turned on.

It’s good fodder for people like CBNC social media producer Eli Langer, who today has one of the latest media overviews:

“In addition to making us laugh, we admire Conan’s career transformation,” LinkedIn spokeswoman Blair Decembrele told CNBC.com in an email.

You can check here to see who the latest people to follow O’Brien are.* Right now, lots of LinkedIn employees are rallying to the cause but it’s going to be tough for O’Brien to even catch up to President Obama, who sits at around 900,000 LinkedIn followers.

*Correction (2:40 p.m.):
The LinkedIn page referenced above, /Conan, is for the TBS TV show, not the gregarious, red-headed host. That newer Team Coco LinkedIn page can be found at /ConanOBrien. FishbowlNY apologizes for the error.

It’s our understanding that once this second account is approved as a LinkedIn Influencer, all connections will be counted as followers.

Update (October 22):
It took long enough, but O’Brien is finally toggled on LinkedIn as an Influencer.

Update (November 15):
On Thursday night’s show, O’Brien revisited the issue and showed how he’s hilariously updated his profile picture.

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