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Consumer Reports Adds to Executive Team

Consumer Reports has added three executives to its roster. Diane Salvatore has been named senior director, content strategy and delivery; Brent Diamond has been appointed vice president, magazine and newsletter products; and Christian Nimsky has joined as vice president, digital interactive products and services.

Salvatore joins Consumer Reports boasting experience with Prevention, Ladies’ Home Journal and YM magazines. Nimsky has over a decade of work in the digital realm. He has worked with companies such as Edmunds.com and Kelley Blue Book. Diamond has served as president and CEO of both Primedia and Action Pursuit Group.

“Diane, Christian and Brent’s arrivals position us to build the new Consumer Reports,” said Laurence Bunin, COO of Consumer Reports, in a statement. “Their breadth of experience combined with a capacity for fresh ideas – along with what has always made Consumer Reports a trusted resource for consumers – will be essential in making our products, content and services even more compelling in a complex, information-intensive marketplace.”

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“Vine: Create Quick Social Video to Market Your Brand” Webcast

Bring your Twitter efforts and information to life with this popular video app. Find out how in our Vine webcast taking place tomorrow, June 19 from 4-5 pm ET. Gemma Craven (left), EVP, New York group director of Social@Ogilvy, will discuss how her team has created interactive videos for brands to get their message heard. Register today.