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Couric’s Ghost-Writer Was Linkage Loving Lovely


Katie Couric’s so important that CBS paid a blogger/producer to have memories of childhood for her. Or she’s a replicant, just like in Blade Runner.

Melissa McNamara,who wrote Couric’s library reminiscences, got fired for lifting portions of WSJ writer Jeffrey Zaslow’s original essay.

Not that the stolen bits were deathless prose. Compare both on libraries’ appeal to kids:

Zaslow: “It’s a last-ditch place to go if they need to find something out.”

Couric: “It’s a last ditch place to go if they need to find something out.”

Zaslow: “Sure, there are still library-loving children, but books aren’t necessarily the draw.”

Couric: “Sure, children still like libraries, but books aren’t the draw.”

You’d think someone with a degree from Columbia could find rather better stuff to borrow.

McNamara had earlier quoted Urban Semiotics’ David Boles in a column about accuracy and the movie 300:

The problem with unrestricted community involvement in online research is the great risk to truth and accuracy in the reporting.

Ain’t it the truth? At Blogophile, McNamara was quite the quoter.

Carbwire on American Idol. on Cardinal O’Malley.
The Client Side on iPods.
Brandstorming on Comcast’s sleeping tech.

Jotsheet on Coach K ads. He also notes that he got a whole 12 visitors from the CBS site, proving that linkage from MSM blogs is worthless.

Did she send them all the headshot, too? CBS is taking a look at earlier commentaries.

Needless to say, her writing class has been cancelled.

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