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Archives: March 2011

Gift Lounge at the 2011 Kids’ Choice Awards to Benefit Japan

This weekend the orange carpet will be lined with Katy Perry-loving children while they cheer on the nominees of 2011 Nickelodeon Kids’ Choice Awards.  Working behind the scenes is Gavin Keilly, founder of a gifting company called GBK.  On March 31st and April 1st  from 11:00 AM – 6:00 PM, GBK, along with Tiger Beat and Bop, will host a luxury gift lounge for the award nominees and presenters at the SLS Hotel in Beverly Hills.  Proceeds from the event will go to the American Red Cross to help relief efforts in Japan.

Gavin Keilly started the nonprofit gifting suite for movie premieres and awards shows in 200o.  ”I wanted to help others, but I did not want to be a martyr in the process,” Keilly told Mediabistro.  GBK is a social venture that donates 20% of its profits to charity.  According to Reilly, the events have raised anywhere from $500,000 to three or four million dollars for charities such as City of Hope and the Make a Wish Foundation.

The company originally focused on bringing high-profile celebrities to charity events.  To give the celebrities an incentive to come back, Keilly sent them home with thank-you gift bags that were worth between $40,000 and $50,000. When Ozzy Osbourne took a watch Keilly had given him and put it in his mouth, the entrepreneur instantly saw the potential the gifts had for product placement.

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Steve Alperin Named Editor-At-Large At The Daily

Don’t let anyone tell you that News Corp.’s tablet newspaper The Daily isn’t shaking things up in an effort to grow its still relatively small subscriber base.

FishbowlNY has learned that Steve Alperin, currently The Daily’s managing editor for video, will be named Editor-At-Large today. In his new role Alperin will be tasked with rethinking The Daily’s video content, oversee new franchise development, create “tentpole” video programming and produce content based on the news.

“Having someone as experienced and forward-thinking as Steve taking on this newly-created role is a huge asset to The Daily,” said Daily Editor-in-Chief Jesse Angelo. “Not only has he been one of the forces behind The Daily from the very beginning, he has been involved in some of the best content we have made to date. He understands how to make great video and build a compelling framework for storytelling on a digital platform.”

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Media Giants Gang Up on News Reader App Zite over Alleged Copyright Violations

The Apple iPad news reader app Zite has been making some powerful enemies.

Kara Swisher reports that a round-up of scary media giants including The Washington Post, AP, Gannett, Getty Images, Time, Dow Jones, and many other organizations issued a cease-and-desist letter today to Zite, a content aggregator, citing a ton of copyright violations.

“The Zite application is plainly unlawful,” said the letter to Zite CEO Ali Davar.

“It’s a bummer that they did this, but we expected it,” Davar told Swisher, sounding less terrified than we would have thought. Yeah, it does seem like sort of a bummer.

Davar said Zite, which aggregates personalized content by getting cues from user interest, would comply with the cease-and-desist letter by shifting the content from its “reading” mode to a Web one, which actually points to publisher sites.

Media Mulls ‘Shockingly Skinny’ Model Candice Swanepoel

On the high heels of a March 30th promotional event at LA’s Mondrian Hotel for the 2011 Victoria’s Secret “Swim” collection, the blogosphere is off and running with prurient speculation about the emaciated appearance of one of the models, Candice Swanepoel (pictured).

The South African stunner looked very different a few months ago. But now, per media pick-ups on Huffington Post, Hollyscoop.com, Hollywood Life and beyond, everyone is reacting to photos of the hotel event shot for Getty Images by Patrick McMullan and others. Per Hollywood Life:

Just look at the legs–skinny, they look like straight lines. (That’s not how the human body is meant to look.) Likewise, her waist appears to have disappeared completely… Is this the way VS wants the world to see women?

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The James Murdoch Rumor Mill Begins to Churn

Yesterday FishbowlNY told you about James Murdoch getting promoted and moving to the city. It’s a big announcement, so of course, New York media wants to play the guessing game.

Adweek takes a stab at why Murdoch was promoted with “What’s The Real Reason for James Murdoch’s Promotion?” And then there’s The New York Observer, who asks “The Muppet Manse Isn’t For Jesse, But What About James?” That piece ponders the theory that the house purchased by Jessse Angelo is actually new digs for Murdoch.

However, as we’ve frustratingly mentioned, headlines that ask questions never actually provide an answer in the piece, so neither Adweek or the Observer deliver any goods.

But stay tuned! We hear tomorrow’s Murdoch Rumors hit hard, with headlines like “Will James Murdoch Wear Nice Shoes?” and “James Murdoch: Frosted Flakes Hater?”

Schwarzenegger’s Latest Project: ‘Governator’ TV Show, Comic Book

Arnold Schwarzenegger is returning to the spotlight in animated form. The actor and recently retired governor of California is the basis for a fictional superhero known as ‘The Governator.’ And he’s working with Spider-Man co-creator Stan Lee on the endeavor. Lee gave Entertainment Weekly details:

The Governator is going to be a great superhero, but he’ll also be Arnold Schwarzenegger. We’re using all the personal elements of Arnold’s life. Only after he leaves the governor’s office, Arnold decides to become a crime fighter and builds a secret high-tech crime-fighting center under his house in Brentwood.

Schwarzenegger told Entertainment Weekly that he’d rather be running for president, but since his foreign birth prevented it, the project was his “Plan B.” And by that we’re pretty sure he means revenge on America for thwarting his plans for world domination with our stupid laws.

Jasmine Chang Joins Good Housekeeping as Fashion Director

Rosemary Ellis, editor-in-chief of Good Housekeeping, announced today in a press release that Jasmine Chang will join the magazine as Fashion Director, effective April 11.

Chang spent the previous eight years as Executive Fashion Editor at O, The Oprah Magazine. She also served as Senior Fashion Editor at Family Circle and Fashion Editor at Self magazine.

But Chang’s coolest gig ever came before all of that, when she styled Spinal Tap for their 1992 tour. We’re really hoping that she brings some of that flavor into the world of Good Housekeeping. It could only be a good thing.

Fake @DodgersGM Ready for Opening Day

There may soon be enough fake celebrity Twitter accounts to justify the addition by returning company CEO Jack Dorsey of a filter-tab. For now, the jokers mingle with the rest of the micro-bloggers, people like @DodgersGM, an account labeled with the description, “I’m not the real Ned Colletti, but I tweet like I am.”

The feelings of the account holder, who tweeted all through the 2010 season, are pretty clear: the image file name for the faux profile is “Colletti_the_traitor.” Given the kind of season the Dodger blue are likely to experience, should be fun times, picking up on the flavor of these recent tweets:

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Fox 5 Veteran Anchor Ernie Anastos ‘Honored’ and ‘Humbled’ by Lifetime Achievement

For more than three decades, Ernie Anastos has been a constant on the New York TV scene. He has been working in local news since 1978 when he joined WABC’s Eyewitness News.

Now, the veteran anchorman is getting one of his industry’s top honors—the Lifetime Achievement Award at this Sunday’s New York Emmys—the first given to a local anchorman.

“The first reaction is, of course, I’m honored by it, and then at the same time I’m humbled by it,” Anastos says, “It makes me think about my career.”

Anastos, the multiple-Emmy winner gives credit to his Creator.

“Thanks for the gift and where it’s taken me,” Anastos tells FishbowlNY.

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FishbowlNY Newsstand: Your Morning at a Glance

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