David Carr on the Future of the NYT

The other night near the end of the David Carr/Tina Brown conversation Brown turned the tables on Carr and asked him for his thoughts on the elephant in the room, namely the future of the NYT, and whether he had any ideas to add the to the ongoing paid content debate.

Not surprisingly Carr had plenty of interesting stuff to say. For one, he says that long term he feels very bullish about the Times, but that the key in the meantime is “scarcity.” “Scarcity and adjacency have historically driven us as a business.”

MEDIABISTRO EVENTS

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Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.