Ellies Winners: An Active Bunch

A glance at the list of last night’s Ellies winners might lead one to assume that magazine folk are an athletic, adventurous bunch.

First Backpacker beat out New York magazine, followed by RunnersWorld.com trumping online heavyweights like Slate. com and NewYorker.com — editor-in-chief David Willey credited the site’s popularity to fact it’s a one stop shop for all things running. Of course the night’s big winner was that veteran purveyor of all things adventurous and foreign, National Geographic.

We’re tempted to say there may be some athletic voyeurism going on here, except to do so might suggest these magazines didn’t deserve their no doubt hard-earned kudos, and we’re sure they did. Just as we’re fairly sure the closest we’ll ever get to a marathon is bookmarking Runnersworld.com.

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