The experienced broadcast journalist and mother will oversee te growth of three main online properties of the Working Mother Media unit including www.workingmother.com and the Web site for the National Association for Female Executives (www.nafe.com).
“As a working mother, I am passionate about the culture change in America that Working Mother Media has championed for 30 years,” Jonsen said.
Jonsen previously worked as senior editor and executive producer at the Forbes.com Video Network, but she left the company earlier this year before lay-offs struck. She also worked for two decades in broadcasting and as a media consultant in New York, New England and Australia.
Full release after the jump
Forbes.com Senior Editor Now Heading Working Mother’s Digital Efforts
New York, N.Y. — A top editor and producer formerly with the highly touted Forbes.com is now leading digital media for Bonnier’s Working Mother Media. Helen Jonsen joined as Director of Digital Media, overseeing growth of the division’s three main online properties: www.workingmother.com, www.diversitybestpractices.com and www.nafe.com.
“I’m very excited to be part of the Working Mother team and to help bring ideas and solutions to a broad audience of working mothers, Best Companies, and our NAFE and Diversity Best Practices memberships,” said Jonsen. “As a working mother, I am passionate about the culture change in America that Working Mother Media has championed for 30 years.”
Jonsen served as the Senior Editor and Executive Producer of the award-winning Forbes.com Video Network. The Fordham University graduate also spent two decades as a broadcast journalist and media consultant in New York, New England and Australia.
“Helen is a ‘poster mom’ for working mothers,” said Carol Evans, president of Working Mother Media. “With a husband and four children, Helen has successfully balanced family life, her career, volunteering in the community and serving as a public speaker on women’s leadership. Her career in the media, along with her experience as a working mother, will certainly serve our team well.”
Celebrating 30 years, Working Mother magazine reaches 2 million readers and is the only national magazine for career-committed mothers; and WorkingMother.com offers an expanded range of insight every day. Working Mother’s 24-year signature research initiative, Working Mother 100 Best Companies, is the most important benchmark for work/life practices in corporate America. Working Mother Media includes the National Association for Female Executives (NAFE), Diversity Best Practices, the WorkLife Congress, and the Multicultural Women’s Conference and Town Halls.