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Gawker Launches Graphs so Readers Can Track Writers’ Traffic Stats

Gawker is notorious for making their writers worry about traffic stats. Now there’s a new level to the madness: “Beautiful, interactive graphs,” according to a memo obtained by Jim Romenesko.

In a note to staffers, Lauren Bertolini explains that instead of boring tables, the new graphs really let writers’ numbers shine. And there’s going to be more, too. “We’re going to continue to build these out, so send along any feedback or ideas,” writes Bertolini.

While the graphs are sort of nice to look at, we wonder: Do readers really give a shit about writers’ stats? If a reader likes a staffer’s content, why would they care how many uniques he or she has? It’s not like they’re going to stop reading that specific person if they have a bad month, or start reading someone they don’t like because they have a good month.

These graphs seem completely pointless. Unless the point is to annoy the writers.

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Lauren Berger Writes New Book for Young People Entering "Real World"

Lauren Berger Welcome to the Real WorldCareer Expert, Lauren Berger, releases her second book, Welcome to the Real World: Finding Your Place, Perfecting Your Work, and Turning Your Job Into Your Dream Career (Harper Business), on April 22nd. In this book, Berger shares everything she wishes someone told her after graduation. Her book is the essential guide to anyone starting their first, second, or third job. She encourages readers to be fearless, step outside of their comfort zones, and go after what they want.