How Not To Cover A Sexual Abuse Case

0926themagic.jpg

Here’s the lede from a recent story in the Camden, NJ Courier Post on a magician accused of sexual assault:

He performs under the name of Ron Geoffries: The Magic Comedian. But nobody was laughing Wednesday when Jeffrey Leach, the magician’s real name, was led away in handcuffs here on his way to Ocean County to be charged with criminal sexual assault and endangering the welfare of a child. More charges could follow, police in Camden County said.

1. Bad pun.

2. Puns in a story about sexual abuse? Not too appropriate.

3. See number 1.

4. See number 2.

(Image via Camden Courier-Post)

MEDIABISTRO EVENTS

Get Social Media Marketing Secrets from Experts

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.