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Immelt and NBC Want More Media — While It’s Cheap

immelt.jpgGeneral Electric, which owns NBC Universal among other media entities, wants to find more media buys, GE chief executive Jeff Immelt told the Financial Times via Hollywood Wiretap.

Immelt said the company had the resources to capitalize on bargains as it wades through the current economic downturn.

The comments are a sign that the economic crisis has not shaken General Electric’s confidence in NBC Universal, opines the FT.

“There are going to be some opportunities in media consolidation, in infrastructure, oil and gas, aviation,” Immelt said. “And my hope is that we can play in some of those as time goes on.”

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