FishbowlDC TVNewser TVSpy LostRemote AgencySpy PRNewser GalleyCat SocialTimes

LAT Front Page Ad Could Have Been Even Worse

Seems the original plan for the front page Southland advertisement would have been even more intrusive. Kevin Roderick at LA Observed has the scoop:

Newsroom sources say that as of Tuesday, publisher Eddy Hartenstein had OK’d giving over all of column six – the right-hand column where the day’s lede story runs – to NBC. That ad would have run the whole length of the most valuable news column, then across the bottom of the page in a reverse L. Strenuous objections from newsroom leaders were reportedly joined by some key ad department people, who thought that soiling the LAT brand in such an unprecedented way would do more harm than good to the bottom line.

Mediabistro Course

Copy Editing: Intro

Copy Editing: IntroStarting January 6, learn basic copy editing skills using the AP Stylebook! In this course, you'll learn how to use dictionaries and online reference tools to edit work, ask the right questions to clarify convoluted copy, prepare for a copy editing test, and tailor your resume to find more work as a copy editor. Register now!