Maya Draisin has been with technology magazine Wired for seven years. Draisin has been promoted to associate publisher, marketing, and with it comes a move from San Francisco to New York.

Draisin previously served as the promotions director, special projects director, and most recently the brand & strategy director.

She founded tent pole extensions like Wired’s Business Conference “Disruptive by Design,” which will kick off its third year with a keynote from Bill Gates. In her new role, Maya will pursue and oversee new business and revenue opportunities for Wired while ensuring that all extensions reflect the publication’s ethos and aesthetic.

“Maya understands the essence of the Wired brand better than anyone else. Her instincts are spot on, and her insight into new technologies and opportunities has been an enormous part of Wired’s creative success,” says Howard Mittman, VP and publisher of Wired. “Maya’s experience running our Business Conference, combined with her design sensibility and connections in the tech and thought-leader spaces make her the obvious choice to lead our marketing and branding initiatives.”

Draisin was the Co-Founder of The International Academy of Digital Arts & Sciences and The Webby Awards. An advocate for technology, media arts and the Web, she has lectured worldwide on the intersection between people, technology, art and activism as well as the elements of excellent Web development.