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Wednesday, Feb 28

Atoosa 2.0: Seventeen.com To Relaunch Next Week

Seventeen editor Ann Shoket, who we've affectionately dubbed Atoosa 2.0, says that Seventeen.com is set to relaunch next week with what the kids love: video.

Speaking at the MPA digital conference, Shoket said that Seventeen's online mission is simple: "Is it fast? Is it cheap? Is it fun?"

And she didn't say anything about a tribe, which is refreshing.

EARLIER:

Seventeen's New Atoosa: Ann Shoket

Women's Mag Editors' New Quest Called 'Tribe'

Inside Atoosa's 'Tribe'

Posted by Dylan | 08:00 AM | Magazines

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